IPC Magazines has announced details of its Ideal Home relaunch in June (Newsline 25/04). The title will be repositioned as ‘the ultimate lifestyle magazine for women’.The relaunch package, which has been masterminded by managing director Chris Boyd and editor-in-chief Sally O’Sullivan, includes a major redesign of the editorial content and cover design, plus a special… Continue reading Ideal Home Relaunched
According to a report in today’s Independent ITV chiefs have agreed in principle to the launch of a digital television service which would be run by all the ITV companies.According to industry insiders the ITV companies are considering establishing a corporation, which could be called ITV2, in which all the franchise operators would hold shares.… Continue reading ITV Companies To Launch Joint Digital TV
The decision on who will win the television coverage of football’s Premier League will be decided on June 6th when the contenders will unveil their bids to the League.The main party which has so far registered an interest in taking the coverage from Sky is a consortium comprising Carlton Communications and the Mirror Group (Newsline… Continue reading Premiership Coverage To Be Decided Next Month
The release of April ABCs today for the national newspapers shows that Associated’s titles have had another successful month. The Daily Mail’s monthly circulation was up by 248,000 copies on last year(13.7%); the Mail on Sunday was up by 170,000(8.7%).Overall circulations were down on last April, however, by 273,000 copies. Survey : ABC Total Apr-95… Continue reading National Newspapers ABCs – April
This weekend MTV Europe is to hold its first ever “Dial MTV” dedicated weekend. The weekend will be sponsored exclusively by Durex, to complement the brand’s on-going sponsorship of “Dial MTV”, a daily interactive show in which viewers request their favourite video.The “Dial MTV” Weekend is part of Durex’s first ever global advertising and sponsorship… Continue reading Durex Sponsors MTV Weekend
Nynex CableComms Group has announced first quarter financial figures which show that the cable operator’s losses have been reduced from £25m in 1995 to £23m. Total revenue increased by 92% from £16.9m to £32.5m, cable television revenue increased 79% to £14.3m and average monthly revenue per customer increased to £23.44 from £21.28.During the first quarter… Continue reading Nynex Losses Are Reduced
Speakers at yesterday’s PPA Conference highlighted what they thought made magazines the best medium for advertisers.Rupert Miles, of BBC Magazines, pointed out that though the number of magazine titles is increasing rapidly the growth is matched by increasing readership. This is in contrast to other mediums: though viewers now have the choice of up to… Continue reading PPA ‘Magazines Are Magic’ Conference: Afternoon
A key finding of the seventh annual Advertiser Opinions on Media Survey by Media Audits has revealed that advertisers’ budgets are set to rise by an average of only 3% this year. This is down from 6% in 1995 and falls short of media inflation predicted at 10% for television and 5% for press during… Continue reading Advertisers Increase Pressure For Improved Media Value
The first episode in the new series of LWT’s drama series The Knock has entered the top thirty at number 15. Watched by 10.78 million viewers it attracted a consolidated share of viewing of 46%. This was the only ITV programme to get a share of audience over 40% for Sunday night.BBC2’s coverage of the… Continue reading TV Viewing Summary W/e 28/04/96
IPC Magazines’ Loaded was announced COMAG Consumer Magazine of the Year for the second year running. The award, presented at the PPA Magazines ’96 Awards, was for editorial and publishing excellence.The title’s publisher, Andy McDuff, was awarded Publisher of the Year for Consumer Magazines. The award for Business and Professional Magazine of the Year went… Continue reading Loaded Wins Top Award At PPA
