More Industry News articles

Bass has signed a £700,000 sponsorship deal with The Word to support coverage of the FA Carling Premiership in the participating regional newspapers throughout the season.

The £71m bid by Emap for Trans World Communications has been declared unconditional. The acceptance of Owen Oysten who owns 22.1%, together with acceptances from a further 1% of shares, gives Emap control of 52.7% of the equity. The cash offer will remain open.

Television coverage of cricket played in England is to be divided between BBC and BSkyB, in separate agreements with the Test and County Cricket Board. The deals total £58.5m over four years.The BBC will screen 250 hours of cricket each summer, and Sky 350. The Commons national heritage select committee had recommended Test matches as… Continue reading BBC And Sky In Cricket Deals

The Times is to become the first broadsheet to sponsor a TV quiz show, as it announces a sponsorship deal with the Channel 4 series Countdown. The sponsorship will run for six weeks from next Monday, and is believed to be worth £250,000. It will include gamecard promotion in the paper.In July, News International announced… Continue reading Times To Sponsor Countdown

London Radio, replacing LBC on October 5, has announced that its two London speech services will be known as London News 97.3FM and London NewsTalk 1152AM The names and services have been changed since Reuters bought the licences in May. The station will aim to capture a younger, more male and upmarket audience than LBC,… Continue reading London Radio Launch

The government yesterday approved the sale of London Transport Advertising to the consortium led by the largest transport advertising company in the US, Transportation Displays Incorporated. *OUTDOOR£ for news store

EMAP Metro’s circulation figures have been released, with most titles recording year on year rises. Empire, the film magazine fared best, up 14%, with the male interest title Q, following recent trends in the sector, up 9% year on year.Mojo, the new music title did not release a figure, but EMAP point to the launch… Continue reading Latest Jan-Jun ABCs – Emap/Readers Digest

According to research from CGA Direct, the household insurance broker, the information highway is heralding a revolution in the way financial products are designed and sold.Research was conducted among 500 homeowners into the way they buy insurance; 44% said that they would consider buying financial products as a result of direct response advertising on television,… Continue reading Information Highway Research

Bell Atlantic, the US telephone company, has confirmed plans to press ahead with a video network. The deal would involve establishing a TV studio to provide programming for new digital networks, as well as buying from existing studios.

ITV has signed a new contract for the domestic coverage of British Athletics. The contract covers 1995 and 1996 with an option to extend for a further two years; it will incorporate the top three indoor and four outdoor events, including the London Grand Prix meeting at Crystal Palace.ITV will also continue to feature exclusive… Continue reading ITV Signs New Athletics Deal