National NewspapersAmong the daily newspapers, the Sun and the Times fared best. The Times recorded the highest increase, with its Average Issue Readership figure increasing by 9.7% to 1,352,000. The Sun increased its AIR by 7.7% to break the 10 million mark, up to 10,336,000. No other daily newspapers increased their AIRs.The greatest fall in… Continue reading NRS Commentary Jan-Jun 94
BSkyB is set to become Europe’s top TV revenue earner by the year 2003, according to a report from Kagan World Media. BSkyB is forecast to earn $4 billion, an increase of 252% from 1994. Currently in 1994 German broadcaster ARD, is top with TV revenues of £2.5 billion.ITV is, however, the top advertising earner,… Continue reading BSkyB To Be Europe’s Top Revenue Earner By 2003
The next MRG Annual Conference is to be held on 8-11 November 1995, in Barcelona.
It is understood that Scottish Television and Grampian will both join the ITV sales house TSMS. TSMS will then deal with more than 25% of revenue, but the ITC, although it will need to give its approval, has said it will be flexible regarding the smaller TV stations.
TSMS has signed a deal with United Artists Programming to book airtime for the Discovery and Bravo channels.
The release of government figures on teenage smoking have led to renewed calls for a ban on tobacco advertising. The figures show that 10% of girls and 9% of boys aged 11-15 are regular smokers; theses figures have hardly changed in a decade.The Department of Health has said it is to launch a £12 million… Continue reading Renewed Call For Ban On Tobacco Ads
The House of Commons Select Committe on Trade and Industry said yesterday that BT should be allowed to offer video-on-demand and home shopping on their network before the end of the decade.There were calls for changes in the regulatory regime for broadcasting and telecommunications, in a bid to ensure the rapid construction of such a… Continue reading Call For Lifting Of Ban On BT Video Service
Advertisers are excited by the prospects which the proposed new Channel 5 will open up, according to the Incorporated Society of British Advertisers.Ken Miles, Director General, said, “Advertisers have been pressing to have a new channel for a long time to add a further competitive edge to their marketing. We shall now be doing our… Continue reading ISBA Reaction To Channel 5 Decision
The Radio Authority was yesterday accused in the High Court of acting beyond its powers in approving the Emap media group’s bid to hold more local licences than the Broadcasting Act permits. The proposed arrangement was called “wholly artificial and ineffective” by the Guardian Media Group. The case is continuing.
Ian Hargreaves, who yesterday accepted the post of editor of the Independent, said that he intends to continue the paper’s tradition of political non-alignment and to keep it firmly at the top end of the market. He said, “The Independent is an important voice in the diversity of the British media. It is important that… Continue reading Independent Editor – Reaction
