MTV today signed an agreement with Nova TV, the Czech Republic’s first privately owned commercial TV channel, to provide three hours of MTV programming per week – the programmes involved will be edited versions of MTV’s Hit List UK, Greatest Hits and Rock Block. The programming is scheduled for between 3-4pm, three days a week,… Continue reading MTV Signs Agreement With Czech TV
David Mellor told the MRG Conference on Friday that he believed “the renewal of the BBC Charter in 1996 would now be straightforward.” The present changes being made were quite radical, but “the test is whether these reforms would deliver a better product or a demoralised organisation.” Mellor is optimistic. “These reforms have also taken… Continue reading Mellor Confident For BBC Future
The PPA and IPA are holding a seminar on Friday, designed to build more productive trading relationships between magazines and sales people and agency planners/buyers. 40 nominated delegates will be attending from the press, agencies and media specialists; all delegates are senior executives in their companies.The purpose of the seminar is to build a better… Continue reading Joint PPA And IPA Initiative
The Telegraph newspaper group has announced pre-tax profits for the nine months to September 30; profits have increased by 28% to £38.7m.Announcing the profits the company said it had seen little sign of recovery from recession and that it would increase its promotional activities to match the price cutting of its competitors. In September The… Continue reading Telegraph Profits Rise
The PPA and IPA are holding a seminar on Friday, designed to build more productive trading relationships between magazines and sales people and agency planners/buyers. 40 nominated delegates will be attending from the press, agencies and media specialists; all delegates are senior executives in their companies.The purpose of the seminar is to build a better… Continue reading Joint PPA And IPA Initiative
The Telegraph newspaper group has announced pre-tax profits for the nine months to September 30; profits have increased by 28% to £38.7m.Announcing the profits the company said it had seen little sign of recovery from recession and that it would increase its promotional activities to match the price cutting of its competitors. In September The… Continue reading Telegraph Profits Rise
At the ISBA annual conference on client agency issues, both advertisers and agencies called for changes in the way client/agency relationships are handled, urging an end to the system of payment by commission.Keith Holloway, deputy president of ISBA, said that payment should be by fee, not commission, with a complete abolition of commission on production… Continue reading Advertisers And Agencies Demand Changes
Everyone will take different messages away from the 1993 MRG Conference, but we have attempted to isolate at least a few consistent themes and opinions – some with possible short term implications; others much longer term and likely to affect lifestyle as well as business.THE FUTUREIt appears to be a rosy picture if you are… Continue reading MRG CONFERENCE – CONCLUSION
The latest quarterly cable statistics issued by the ITC show that an extra 236,000 homes have been passed. It is the highest quarterly build figure yet recorded by the ITC, but is expected to be exceeded over the next year.The number of connected homes increased to over half a million, with an increase in subscribers… Continue reading Increase In Homes Connected To Cable
Speaking at the MRG Conference in Amsterdam on Friday, Michael Grade, Chief Executive of Channel 4 predicted early moves by the BBC in 1994 to regain lost ground, hitting ITV in the vital 7.00pm – 8.30pm peak.“The BBC has good programmes in the wrong places, it can’t allow ratings to slip any further”, said Grade,… Continue reading GRADE PREDICTS BBC FIGHTBACK
