Paul Bainsfair, managing director of Saatchi’s main London agency, resigned yesterday and leaves tomorrow. There is speculation that he may start an agency with ex-creative director of Gold Greenlees Trott, Dave Trott. Saatchis appointed Pete Watkins and David Kershaw to replace Paul Bainsford – they are currently two of the six chief operating officers at… Continue reading Saatchi MD Resigns/ US Sell Off
Mirror Group Newspapers has re-shuffled its ad sales department. Deputy managing director Roger Eastoe has taken on responsibility for marketing, publicity and promotion. Mark Pritchett, deputy group advertising director, has been promoted to group advertisement director.
The first re-vamped issue of the Clothes Show Magazine (071-490 1444) went on sale today (NewsLine 16/7). Redwood Publishing’s title, a spin-off from the TV series, was originally launched two years ago with a circula- tion of 130,000. Its relaunch coincides with the new TV series and has a 300,000 print-run with hopes of a… Continue reading Clothes Show Magazine Relaunch
A new quarterly computer title ‘PC Engineering’ is to be launched by Reed Business Publishing (081-661 3500) on October 31. The 36-page A4 size free magazine will be aimed at engineers who use PCs in the workplace. PC Engineering will have a controlled circulation taken from Reed’s existing titles Electronics World & Wireless World and… Continue reading PC Engineering Launch
Reed Business Publishing(081-661 3500) is closing the fortnightly title Take-Home Drinks after the October 18 issue. The magazine was launched in February 1989 with a controlled circulation of 30,000 but failed to establish itself in the dr
Mellow 1557 finally went on air this week after Invicta Sound provided a rescue package for the Essex based station.
Squires Robertson Gill have opened a new office in Cardiff; the first media independent to operate in South Wales. Speaking to MediaTel today Managing Director of SRG London Mike Gill said: “The main reason for opening the office was to take advantage of the available media talent in the area.”The office is run by Peter… Continue reading SRG Open Cardiff Office
Kiss FM has released its first audience research data based on a survey conducted by Audience Selection to JICRAR specifications. The telephone survey, involving 1000 people aged 10+, found that the station has a weekly audience of 0.75m and that 60% of this audience are aged 15-24. Weekly Reach By Age Group: 15-34 – 17%… Continue reading Kiss FM Research
The ABC is to introduce the new ABC business and professional press profile certificate next year, replacing the Media Data Form. (Newsline 23/2)
The ITV contractors are seeking a relaxation of the rules on the amount of ad breaks allowed, in an attempt to alleviate growing costs and the current slump in the ad market. ITVA chairman Richard Dunn announced yesterday that the IBA is being approached with a view to extending the commercial breaks in and around… Continue reading ITV Contractors Seek More Ad Time
