Risk-taking behaviour is on the wane and it’s having an impact on brands, reports Future Foundation’s Karen Canty. So how do you sell the adventurous dream whilst acknowledging the safety-seeking reality?
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The latest ABC results for national newspaper print circulations show the Daily Mail and the Sun experienced declines in October, whilst the Sun on Sunday was down almost 200,000 copies over the year.
comScore and UKOM announce first unduplicated figures for real people visiting online media brands.
The forecast speeds for 2023 are lower than those previously cited regarding future capacity needs.
The app developments follow consumer research that revealed subscribers desire a digital newspaper that ‘retains the joy of a linear print reading experience’.
Sports journalism must do more to battle against the growing tide of novice opinion online and create a new “gold standard” of informed writing, according to the The Times’ football editor, Tony Evans.
After Twitter’s entry into the stock market this week, Simon Andrews, founder of Addictive!, compares the debut against the world’s other Internet giants.
The launch follows IPA president Ian Priest’s call for a rethink of the entire pitch process at last month’s Adaptathon.
Twitter’s entry into the stock market is to become the largest Silicon Valley offering since Facebook’s listing in 2012.
The new-look Independent has stripped back the colour and instead replaced it with a black masthead and new fonts – hoping to differentiate the paper from sister paper ‘i’.