The pressure for IPG as it waits to see what happens in a post-‘Publicom’ world has forced it to make a hasty deal that has quickly gone wrong. But in this climate of uncertainty and fear botched deals really don’t help.
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A second deadline will give hopeful entrants until Friday 31 January to get their nominations in.
As part of a new multi-million pound marketing campaign, Sky is to release entire first episodes of its shows online to give potential customers the chance to sample its offering.
Display Internet, outdoor and television advertising saw the greatest increases in spend throughout the first three quarters of 2013 compared to the same period the year before, according to the latest findings from Nielsen.
A whopping 9.3 million viewers caught up with the bout of nostalgic pandering about the good old days, resulting in the weekend’s biggest audience and a 34% share.
Despite the prevalence of multi-tasking and ‘second-screening’, a new study from TiVo claims we concentrate on the TV when it’s on.
The latest TV market round-up shows that all commercial television channels saw an increase in revenue year on year, with particularly strong growth for ITV – recording a 14% rise to almost £114 million
Mirror Digital Group and the Independent online were the only online news platforms to see any growth over the festive period, while the MailOnline dropped by over half a million daily browsers.
Newsline presents a short video of media predictions and wish-lists from the annual Year Ahead event – including interviews with MediaCom’s Claudine Collins, ISBA’s Bob Wootton and journalist Raymond Snoddy.
The new interface, launching today, aims to make it easier to navigate stations, find shows to catch up on and view recommendations from the BBC.
