Yesterday’s MediaTel Group seminar on the ‘Future of Consumer Magazines’ saw National Magazine Company chief executive Duncan Edwards say that he has no regrets about being outbid for Emap’s consumer magazine division, which was bought by Bauer in January.He said: It’s publicly known that we were a bidder. Clearly we didn’t put the highest price… Continue reading ‘Future Of Magazines’ Seminar Looks At Consolidation
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Glossy new drama series Rock Rivals, loosely inspired by ITV1’s The X-Factor, launched with a less than spectacular 3.6 million adults (with a 16.9% share of viewing) last night.Featuring the fictionalised account of the behind-the-scene goings on of a reality singing contest, the programme initially had an audience of 4.1 million during the first 15… Continue reading Rock Rivals Lacks X-Factor For Viewers
Digital only magazines have the potential to be hugely successful, but it is imperative that publishers get the distribution models right for their audiences.This was one of the themes at today’s MediaTel Group seminar on the ‘Future of Consumer Magazines’, with e-zines such as Dennis Publishing’s Monkey and the National Magazine Company’s Jellyfish, which was… Continue reading Digital Magazines Could Be Hugely Successful
Bella, the H Bauer owned women’s weekly magazine, is to extend its celebrity coverage in a bid to boost declining circulation.The move is in order to boost the title’s appeal to its target demographic of women in their mid-30s.At the most recent ABCs, Bella recorded a significant real term decline, of nearly 30% or a… Continue reading Bella Ups Celebrity Content To Boost Sales
Nine out of ten adults are aware of digital television switchover, according to new research from Digital UK and Ofcom.The Digital UK/Ofcom Tracker Survey at December 2007 indicates national awareness of switchover has reached 89%, up from 66% at the beginning of Digital UK’s public information campaign in May 2006.The figure rises to 96% in… Continue reading Nine Out Of 10 Adults Aware Of Digital Switchover
Magazines should not just duplicate their content online, but rather use the medium as an opportunity to engage differently with users, according to one of the panellists at today’s MediaTel Group seminar on the ‘Future of Consumer Magazines’.Duncan Edwards, chief executive of The National Magazine Company, said: “Our perspective is not to put our content… Continue reading Magazine Websites Should Not Just Duplicate Print Content
Digital only magazines have the potential to be hugely successful, but it is imperative that publishers get the distribution models right for their audiences. This was one of the themes at today’s MediaTel Group seminar on the ‘Future of Consumer Magazines’, with e-zines such as Dennis Publishing’s Monkey and the National Magazine Company’s Jellyfish, which… Continue reading Digital Magazines Could Be Hugely Successful
Magazines should not just duplicate their content online, but rather use the medium as an opportunity to engage differently with users, according to one of the panellists at today’s MediaTel Group seminar on the ‘Future of Consumer Magazines’. Duncan Edwards, chief executive of The National Magazine Company, said: “Our perspective is not to put our… Continue reading Magazine Websites Should Not Just Duplicate Print Content
ITV’s 2007 results show that the broadcaster’s revenues from premium rate services were down by £58 million, following the phone-in scandals that rocked television. In its full year statement released today, ITV said that its total revenues in 2007 were £2.08 billion, a year on year fall of 5%. The broadcaster’s profits were £188 million,… Continue reading ITV Reveals Premium Rate Revenues Fall
Five’s revenues reached €499 billion (£383 million) in 2007, a year on year rise of 7.1%. Five parent company RTL said that the channel’s earnings before interest, tax and amortisation were £10 million (£7.69 million). Five group’s share of the net advertising market increased from 8.8% in 2006 to 9.3% in 2007, fuelled by sales… Continue reading Five Revenues Reach €383m
