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It was pretty close in the battle to be crowned king of the 9pm slot last night, with Torn on ITV1 just gaining the edge over BBC One’s Murphy’s Law.Torn, the harrowing drama series starring Bradley Walsh and Holly Aird, had a peak audience of 4.8 million adults, a 23.4% share of the audience.The BBC… Continue reading 4.8 Million Adults Watch ITV1’s Torn

CBS Outdoor’s new cross-track projection (XTP) digital advertising screens will begin testing their full motion video in London this week.The XTP units will go ‘live’ from Friday at Euston station for a four-week observation period, with three more units to be installed on the station’s southbound Victoria platform ahead of a full commercial launch next… Continue reading CBS Outdoor To Launch Full Motion Video Trial

Ofcom has begun a consultation into Sky’s plans to launch a pay-TV service on the digital terrestrial television platform Freeview.The pay-TV service, which Sky unveiled on Monday under the name Picnic, would see Sky News, Sky Sports News and Sky Three replaced on Freeview with Sky Sports 1 and, in the evening, Sky One (including… Continue reading Ofcom To Look At Sky’s Pay-TV Picnic

The National Magazine Company’s chief executive Duncan Edwards, speaking at yesterday’s Association of Online Publishers (AOP) conference in London, admitted that the company was late to the digital party, having been on the brink of major investment in 2000, before rejecting plans.As a result its current investment round, which started in 2005, began with acquisitions… Continue reading NatMag Digital Catching Up On Lost Time

Jeff Henry, director of ITV Consumer, told yesterday’s Association of Online Publishers (AOP) conference in London that he was very confident of meeting the revenue target of £150m by 2010 – and of making ITV.com a top ten UK site by that date.The target includes income from Friends Reunited, which he admitted needed a new… Continue reading ITV Confident on Digital Targets

Stephen Fry’s exploration of attitudes to HIV and AIDS in Britain today brought an average of more than 2.4 million adults to BBC Two last night, giving the channel a 12% viewing share between 9pm and 10pm.The documentary, which revealed that the disease is spreading rapidly in the UK due to an increase in risky… Continue reading Fry Brings 2.4 Million To BBC Two

Ofcom has released its comprehensive review of children’s television, showing that kids programmes made in Britain account for just 17% of the total output aimed at youngsters.Despite this, the report, which is the most detailed assessment on the market the regulator has ever carried out, revealed that parents and their offspring strongly preferred programming made… Continue reading Ofcom Outlines Shortage Of Homegrown Kids TV

The commercial radio industry is to bring in more networked programming following the creation of production units run by GCap Media, Global Radio and Emap.The in-house production units will enable more programme-sharing across national networks of non-competing radio stations.GCap will take over the running of commercial radio’s mainstream Sunday afternoon chart, Hit 40 UK, from… Continue reading Commercial Radio Creates Network Production Units

IPC Connect has appointed Kevin Brown to the new role of digital development director across its portfolio of women’s brands, including Look, Chat, Pick Me Up and Now.Previously head of interactive at Virgin Media Television, Brown joins IPC Connect this week with a remit to deliver a comprehensive digital strategy building on successful Connect digital… Continue reading IPC Appoints Digital Development Director

JCDecaux is to create the largest network of digital roadside billboards in the UK, following a £20 million investment into its outdoor sites.The media owner’s 20 x 48-sheet Primetime billboards will be unveiled from next Spring, located in high-profile, central London locations.The network of digital billboards follows Decaux’s digitisation of the M4 Torch earlier this… Continue reading JCDecaux To Invest £20m In Digital Roadside Network