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UK consumers now spend 72% more on magazines than they did 10 years ago, with people spending on average 260 days of their lives reading magazines, according to a survey completed by Magazine Week, a new initiative from the Periodical Publishers Association (PPA).The survey revealed that UK retailers now see a combined revenue from 20… Continue reading UK Consumers Spending More On Magazines

Stuart McDonald, head of advertising insight at News International, dissects last week’s NRS release for the free London papers, explaining why NI is not totally happy with their ‘second place’ result and why the company believes the NRS must change…Last week the NRS released the first readership figures for the free evening newspapers in London,… Continue reading NRS – In Second Place But Still Dabbling In Performance Enhancers

Friday saw England take on the mighty South Africa and there were precious few positives for England to take from a game in which they were soundly thrashed.A humiliating 0-36 defeat exposed all of England’s shortcomings, and matters went from bad to worse towards the end of the match when Jason Robinson sped forward in… Continue reading England No Match For South Africa

Media research and analysis giant, TNS, is to make changes to the organisation of its client services team following the appointment of Nick Burfitt to the role of global director within the TNS iTRAM sector.Dalia Gereis has been promoted to the position of client service director for the TV Bureau, assuming the responsibility for all… Continue reading TNS Shakes Up Client Services Team

Surely there aren’t many more places left for Michael Palin to visit on the planet, but his latest journey to ‘new Europe’ lured an average of more than 7.2 million adult viewers to BBC One last night.The programme, which featured the Nicest Man In Britain’s usual mix of travel, humour, anecdotes and breathtaking scenery, managed… Continue reading Palin Sees Off Hell’s Kitchen For Sunday Night Ratings Crown

Last week saw Publicis acquire the French digital agency Wcube for an undisclosed sum, intending to rebrand Wcube and integrate it into the Publicis Modem worldwide digital network.Olivier Fleurot, executive chairman of Publicis Worldwide, said that the acquisition marked a decisive step in the deployment of the company’s digital offering (Full Story).JCDecaux announced its results… Continue reading Media In The City: Publicis Acquires French Digital Agency

SMG is to stop the sale of Virgin Radio after bids failed to match the £80 million asking price, allowing it to focus on floating Virgin on the stock market next spring. A report in the Sunday Telegraph said that offers for Virgin were received from Global Radio and Vitruvian Partners, a private equity firm.… Continue reading SMG To Call Off Virgin Radio Sale

New research from first direct reveals that there are now more mobile phones than people in the UK. There are almost 70 million mobile SIM cards (phone numbers) and over 71 million handsets spread amongst 45 million adults according to the research – an average of 1.6 mobiles per adult in the UK. Just 12%… Continue reading UK Has More Mobile Phones Than People

Nearly 75% of US internet users watched an average of three hours of online video during July, according to the latest data from comScore. July saw Americans view more than 9 billion videos online, with Google sites once again ranking as the top US video property with nearly 2.5 billion videos viewed (27% share of… Continue reading Three In Four US Internet Users Watch Online Video in July

Last night saw BBC One’s awesome series Who Do You Think You Are? delve into the family history of the actor John Hurt, perhaps best known for his moving portrayal of John Merrick in the movie The Elephant Man.The intriguing programme had a peak audience of 5.6 million adults (a 28.7% share) in its 9pm… Continue reading 5.6 Million Flock To Hurt’s Family History Hunt