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A new study from Taylor Nelson Sofres has found that three quarters of US online video viewers watch more video than they did a year ago, whilst more than one half expect to watch even more next year. Almost two-thirds of respondents say that they preferred keeping ads on video web sites if it meant… Continue reading Online Video Viewers Watching More Video

In September, research from the Digital Radio Development Bureau (DRDB) predicted that household penetration of DAB digital radio in the UK is set to reach 58.5% by the end of 2011. The DRDB forecast puts household penetration at 21% by the end of 2007, and 30% by the end of 2008, rising to 40% in… Continue reading INSIGHTanalysis: Media Healthcheck – September 2007

The Competition Commission has provisionally found that BSkyB’s acquisition by of a 17.9% share in ITV “restricts competition and therefore operates against the public interest”. The ruling could see Sky forced to sell its stake in the broadcaster at a substantial loss. Sky bought the stake for £940 million in November 2006. Peter Freeman, chairman… Continue reading Sky Could Be Forced To Sell ITV Stake

New figures from the Internet Advertising Bureau (IAB) show that UK internet advertising has recorded above-expectation 41.3% year on year growth in the first half of 2007. This takes the sector to a half-year high of £1,334.3 million – compared to £917.2 million a year ago – lifting online advertising’s market share to 14.7%. The… Continue reading UK Internet Advertising Records 41.3% Year On Year Growth

UK television adspend will see modest growth this year, according to a new advertising forecast from ZenithOptimedia. Zenith says that TV adspend is set to grow by 0.5% this year, moving towards 2% growth in 2008. This follows a 5% year on year decline in 2006. Globally, Zenith predicts that the 2008 Olympic games will… Continue reading UK TV Adspend To See Modest Growth

ACP-NatMag is launching a free TV listings magazine to be given away inside copies of its weekly titles Best and Real People.The new magazine, TV Week, will be introduced into a market currently dominated by What’s On TV, TV Choice and Radio Times.The combined circulation of Best and Real People was around 650,000 copies according… Continue reading ACP-NatMags Launches TV Listings Magazine

CBS Outdoor has retained the £40 million contract to manage the advertising on National Express buses in the UK for a further five years.Under the terms of the new contract with National Express, CBS Outdoor will continue to manage all advertising opportunities on the company’s bus fleet including Travel West Midlands, Travel Dundee and Travel… Continue reading CBS Outdoor Retains Multi-Million Pound National Express Contract

New figures from the Internet Advertising Bureau (IAB) show that UK internet advertising has recorded above-expectation 41.3% year on year growth in the first half of 2007.This takes the sector to a half-year high of £1,334.3 million – compared to £917.2 million a year ago – lifting online advertising’s market share to 14.7%.The results of… Continue reading UK Internet Advertising Records 41.3% Year On Year Growth

Sky’s acquisition of an almost 18% share in ITV is against the public interest and restricts competition, according to the Competition Commission.Murdoch’s company could be forced to sell its stake in the commeical broadcaster at a substantial loss, which must have come as welcome news to Sir Richard Branson’s Virgin, which has been involved in… Continue reading Sky Could Be Forced To Sell Stake In ITV At A ‘Substantial Loss’

BSkyB has announced details of its new service that it hopes Ofcom will approve, bringing together TV, broadband and telephony services for DTT viewers.‘Picnic’ is said to build on the success of its broadband offer to DTH satellite subscribers that is capable of reaching 70% of the UK through Sky’s unbundled telecoms network.Despite the announcement,… Continue reading Sky Announces Details Of Proposed New Service