BT has signed a deal with Sony BMG to enable a wide range of music videos to be accessed on-demand from BT’s next-generation TV service, BT Vision.The videos will also be available from November 2006 through BT Vision Download Store, a new service offering film, television and music download-to-PC and Microsoft-compatible portable devices.The deal gives… Continue reading BT And Sony BMG In Music Video Deal
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Sharon Osbourne’s talk show once again struggled against Paul O’Grady’s return, with the X Factor judge taking less than half the viewers than Lily Savage’s alter ego on Friday evening.Osbourne’s programme was watched by one million adults in the 5pm – 6pm slot, whilst O’Grady proved popular, taking an almost 20% share of the audience… Continue reading Osbourne Struggles Against O’Grady
Daily Newspaper MarketNational daily newspapers have endured another difficult period, with readership down by almost 8% year on year for the six months to July, according to the latest NRS figures.Almost all titles suffered a downturn, with Popular and Mid Market titles seeing the worst decline in readership. The Daily Mirror recorded the biggest loss… Continue reading NRS National Newspaper Round-Up: July 2006
TCM 2, the recently launched sister channel to Turner Classic Movies, has signed IPC SouthBank’s Woman & Home as its first monthly magazine sponsor.The deal sees Woman & Home sponsoring Going Through The Decades, a special season of films that celebrates the role of women in cinema, to mark the magazine’s 80th birthday.The sponsorship deal… Continue reading TCM 2 Signs First Monthly Magazine Sponsorship Deal
Magic 105.4, London’s top music radio station, has named Brent Cross Shopping Centre as the first six-figure sponsor of its Magic Mystery Voices competition, which will run for 12 weeks from today.As part of the sponsorship, Brent Cross will get on-air mentions throughout the promotion, which complement their brand messages over an important trading period… Continue reading Magic Comp Gets Six-Figure Sponsorship From Brent Cross
GCap Media will shortly launch a new department, known as Spice, which aims to offer clients more integrated and innovative solutions across GCap’s portfolio of brands and platforms.The department brings together the existing sponsorship and promotions team, commercial programming department and entertainment and event promotion specialists.The department, led by Anna Pennington, will have four divisions:… Continue reading GCap Media Launches New Department
The Heathrow Express, the fast rail link between Paddington station and Heathrow Airport, has launched a new advertising campaign to target the business audience.The campaign will run until next summer, appearing in the London edition of The Times, Telegraph, Metro and free newspaper thelondonpaper. It will also run on key business websites such as Interactive… Continue reading Heathrow Express Launches New Ad Campaign
Internet advertising will take a double-digit share of total advertising expenditure in two countries this year, and in eight countries by 2008, according to a new report from ZenithOptimedia. The report shows that internet advertising will take more than 10% of all ad expenditure in the UK, where it will take 12.9% of total expenditure,… Continue reading Internet Ad Share To Break Double Digit Barrier
Emap is expecting revenue growth of 6% in the first half of 2006, driven by launches and acquisitions. However underlying revenue excluding acquisitions is expected to be down 2%. Underlying revenue for the year as a whole is expected to be broadly flat, with the company saying that it remains on target to deliver against… Continue reading Emap Expecting First Half Revenue Growth Of 6%
MySpace could be worth around $15 billion within three years, according to forecast made by a Wall Street media analyst.MySpace was acquired by Rupert Murdoch’s News Corp for $580 million less than a year ago. Rohan said that MySpace could demonstrate a value of between $10 billion and $20 billion within a few years, basing… Continue reading MySpace Could Be Worth $15 Billion
