TiVo, the maker of the first digital video recorder, has announced plans to slash its price in the US by half to $99 in a bid to attract new subscribers. Launched five years ago, the subscription based company which allows users to record and pause live television, wants to drive its customer base up to… Continue reading TiVo Cuts Price To Drive Sales
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Profits at US advertising group, Grey Global, have doubled during the second quarter of 2004 to $10.8 million, putting the company in an even stronger selling position. The group, which is valued at $1.3 billion, is up for sale and advertising giants such as WPP and Havas have all been linked as possible bidders. Worldwide… Continue reading Profit Increase At Grey Gives Sale A Boost
Emap Communications has today announced that it has purchased the event that hosts the advertising world’s ‘Oscars’ – the Cannes Lions International Advertising Festival – for £52.5 million. The festival, which has been acquired from WJB Chiltern Trust, is the largest yearly gathering in the marketing world and each June over 8,000 advertising and marketing… Continue reading Emap Acquires Ad World’s ‘Oscars’
Week on week analysis of the UK’s media stocks shows BSkyB‘s poor mid-week performance hampering the company, leaving it unable to repair damage caused by shareholder disappointment over less than impressive subscriber statistics.The company’s failure to meet its own targets angered investors on Wednesday, and despite posting a staggering 65% increase in profits, the broadcaster’s… Continue reading Sharewatch: BSkyB Leads Downturn In Dismal Week’s Trading
Channel 4 has appointed investment bank UBS to review its strategic options, in a move that has sparked speculation that the state-owned broadcaster is edging closer to a merger with commercial rival, Five.The two channels have made no secret of their desire to forge closer links and have held tentative discussions about the logistics of… Continue reading Channel 4 Hires UBS As It Mulls Merger With Five
The Institute of Practitioners in Advertising is threatening to refer ITV’s proposed acquisition of GMTV to the Office of Fair Trading if the broadcaster attempts to merge its sales operations into a single, company-wide entity.The IPA states that, without such an undertaking, ITV’s purchase of Scottish Media Group’s 25% stake in the breakfast television franchise… Continue reading IPA Demands Separate Sales House For ITV-Owned GMTV
ISBA is urging advertisers to stop using flyposting to achieve edgy standout and attract young audiences amid increasingly firm crackdowns on the practice by local authorities and the police.The industry body states that several recent developments, especially the use of Anti-Social Behaviour Orders, mean that advertisers and agencies involved in flyposting are now at serious… Continue reading ISBA Urges Members To Swat Flyposting Tactics
Channel 4 enjoyed another night of record audiences on Friday with 9 million viewers tuning in to watch Portuguese transsexual Nadia snatch the £63,500 prize fund after being crowned series winner in the finalé of Big Brother 5.The culmination of this year’s Big Brother proved that there is still life in the ageing reality-TV format,… Continue reading Big Brother Finalé Attracts Record 9 Million Viewers
Emap Communications has today announced that it has purchased the event that hosts the advertising world’s ‘Oscars’ – the Cannes Lions International Advertising Festival – for £52.5 million.The festival, which has been acquired from WJB Chiltern Trust, is the largest yearly gathering in the marketing world and each June over 8,000 advertising and marketing professionals… Continue reading Emap Acquires Oscars Of Advertising World For £52.5 Million
Cinema and movie fanatics will soon be able to download the latest blockbusters direct to their living room, as satellite giant Sky prepares to offer a pay-per-download purchase option for those desperate for the latest Hollywood releases.It is understood that the new scheme will be unleashed by Sky to combat the growing popularity of video-on-demand… Continue reading Sky To Sell Cinema By Satellite To Movie Buffs
