More Newsline articles

Young users have increasingly begun turning to the short-form video platform as a Google alternative, so it’s no surprise TikTok has looked to take advantage by improving its search function.

Pinterest CEO Bill Ready committed the social media company to creating a more inclusive and positive online environment, and urged advertisers to refrain from spending if they don’t fulfil their promise.

OMD UK’s Tobi Asare and Life Begins at Menopause’s Stefanie Daniels discuss the unique challenges faced by women in their media careers.

Use AI to enhance creativity, not replace it. Truly disruptive marketing comes from human insight and ingenuity, argues Wavemaker UK’s chief strategy and planning officer.

In an episode of The Media Leader Podcast, Lucy Rissik, Nina Mackie, and Jack Benjamin unpacked Netflix’s gaming strategy, and what the company has likely learned from Google Stadia’s flop.

There are three main factors underpinning whether someone trusts advertising, according to the latest study by think tank Credos.

The Effectiveness Accreditation was launched in 2021 as a biennial programme with the goal of delivering distinction to agencies that “understand that marketing is an investment which needs a return, and not purely a cost”. 

What does a former TOWIE star, industry royalty and a Love Island contestant-turned-influencer have in common?

Culture Secretary Lucy Frazer should be commended for working to tackle ‘Slapps’, but we’d be in good hands if Sir Chris Bryant takes the reins to finish the work.

Adwanted Events’ head of commercial shares her advice for someone who wants to work in media sales and her dream Glastonbury line-up.