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In March the UK advertising expenditure results were released. These beat all expectations and encouraged global advertisers to revisit 2004 forecasts. Advertising Association and World Advertising Research Centre Results UK advertising expenditure for 2003 exceeded expectations and rose by 2.5% to £17.2 billion. The results outperformed average market predictions. A consensus of recent forecasts compiled… Continue reading INSIGHTanalysis: Media Healthcheck – March 2004

Satellite giant BSkyB was the talk of the trading floors for all the wrong reasons yesterday. Confidence in the broadcaster has slipped following the appointment of James Murdoch as chief executive. The son of media tycoon Rupert Murdoch was criticised for failing to outline a clear strategy for the company’s future, causing trepidation among traders… Continue reading Sharewatch: BSkyB Dips Amid Confidence Crisis

GMG Radio has announced unprecidented ratings for its regional stations, securing the number one and two spots in Scotland and Wales respectively with their local Real Radio stations.The achievement was revealed in the latest RAJAR audience data for the period ending December 2003 and gives Real Radio a bigger than ever slice of the regional… Continue reading GMG Radio Sees Unprecidented Growth In Regions

The BBC has confirmed former Channel 4 chief Michael Grade as the Corporation’s new chairman for four years from 17 May.Less than two hours after being appointed Grade has already begun to make changes, announcing that he will scrap all progress made towards appointing the BBC’s new director general and restart the applications from scratch.The… Continue reading BBC Confirms Grade As New Chairman

Former Channel 4 chief executive Michael Grade is expected to be confirmed as the BBC’s new chairman by Downing Street later today following an exhaustive selection process lasting nearly three months.Grade will step into the shoes of Gavyn Davies, the former chairman who departed following criticism contained in the Hutton Report published in January.The appointment… Continue reading Government To Name Grade As BBC Chairman

Internet search specialist Overture has announced a deal with two of the UK’s largest mobile networks to provide web-style advertiser-sponsored search links to mobile phones across the country.The deal, struck between Overture and mobile operators Orange and Vodafone, represents a leap in mobile advertising which is expected to fuel a rapid increase in penetration for… Continue reading Overture To Bring Web Advertising To Mobiles

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Shareholders in advertising giant WPP have forced the company to make an abrupt U-turn on a proposed bonus scheme for executives worth up to £112m over five years.The scheme would have netted chief executive Sir Martin Sorrell around £44 million, although shareholders have become increasingly vocal in their opposition to the plans, forcing the company… Continue reading WPP Shareholders Block Executive Bonus Scheme

New research from Nielsen NetRatings indicates that internet giant Yahoo! will gain almost five million extra visitors per month with the acquisition of price comparison site Kelkoo.The deal to purchase Kelkoo was announced by Yahoo! last month and will cost the internet giant £318 million (see Yahoo! Acquires Shopping Site Kelkoo For £318 million).The impact… Continue reading Yahoo Set For Massive Boost With Kelkoo Deal

The MediaTel Group Sports Quiz is over half way through and the current leader has a opened up a 12 point gap at the top of the leader board – www.MediaTelGroup.co.uk/sportsquizWith 14 questions completed in this years’ Sports Quiz in aid of Whizz-Kidz, Tim Sandars of IPC Media is leading with 87 points. The latest… Continue reading MediaTel Group Sports Quiz Update