Capital Radio boss, David Mansfield, has moved to rule out a potential takeover by American-owned Clear Channel following the relaxation of the media ownership regulations (see Draft Communications Bill Relaxes Cross Media Rules).Lowry Mays, chief executive of Clear Channel, has made no secret of his intention to acquire a major UK radio group once the… Continue reading Capital Radio Chief Moves To Quash Clear Channel Takeover
UK advertising expenditure totalled £16.7 billion in 2002, according to latest statistics from the Advertising Association. Cinema advertising, direct mail and the internet all saw healthy gains but the press sector continued to perform poorly with revenues down by almost £200 million to £8.31 billion.Also On MediaTel Insight Today…Website Affinity Driving Purchase Intent, Says StudyInternet… Continue reading MediaTel Insight: 2002 UK Advertising Revenue Figures
Guardian Unlimited is to introduce a range of paid-for web content and services from later this month, including digital editions of the Guardian and the Observer.Although access to the core Guardian Unlimited network will remain free and unrestricted, users will be able to purchase an ad-free version of the site for £20 a year and… Continue reading Guardian To Charge For Web Content
Total UK advertising expenditure was relatively flat in 2002 as the football World Cup prompted a second half revival following a difficult start to the year, according to figures published today. The Advertising Statistics Yearbook from the Advertising Association shows that spending, including agency and production costs increased by 1.2% to £16.7 billion. However, this… Continue reading INSIGHTanalysis: 2002 UK Advertising Revenue Figures
Internet users that have a penchant for a particular website are more likely to be well disposed towards marketing messages and buy advertised products, according to a recent report from the Online Publishers Association (OPA). The study, conducted by comScore Networks, was the second to look for correlations between site affinity and attitudes to advertising.… Continue reading Website Affinity Driving Purchase Intent, Says Study
The number of mobile portal users in Western Europe will exceed 40 million by 2007, according to findings from IDC. A mobile portal is a powerful and flexible tool used for delivering specialised services to a wide range of handset users. IDC examined the potential of these applications in sixteen countries and concluded that the… Continue reading Mobile Portals Offer Gateway To Next Generation Services
The global CRM market is expected to total almost $18 billion by 2006, according to a new report by the Aberdeen Group. Customer Relationship Management (CRM) is a concept used to learn more about customers’ needs and behaviors in order to improve relationships with them. Aberdeen believes that various innovations are set to bring about… Continue reading CRM Spending To Grow 30% By 2006, Says Report
Ipsos-RSL last week issued Europe 2003, its fourth annual report on the lives of the continent’s elite residents. The survey of Europeans in the top 4% bracket is carried out for media planning purposes to ascertain the media consumption and lifestyle of more than 10 million affluent consumers. To qualify, respondents must be at least… Continue reading Media Habits Of Movers And Shakers Under Scrutiny
This week sees The Rural and Regional Broadband Conference organised by the The Access to Broadband Campaign (ABC) which seeks to find out how high-speed internet services can be made accessible and affordable for all members of British society. The UK government remains committed to the objective of making the UK the leading broadband market… Continue reading UK Conference To Debate Broadband Divide
Cordiant was the sector’s big mover last week, up 36.36%, after it was revealed that a Syrian billionairess is the independent investor who recently purchased a 2% stake in the troubled advertising group. The private investment, alongside that of leading shareholder Active Value may scupper WPP’s takeover bid for the group(see Endgame No Clearer As… Continue reading Sharewatch: Cordiant Rises On Independent Investment
