Legislation to ban tobacco advertising in Britain passed through the House of Commons last night, 40 years after the Royal College of Physicians published conclusive evidence linking smoking with lung cancer.The proposed legislation will ban press, billboard and online advertising of tobacco and will prohibit free distribution of tobacco products, direct mail or coupon offers.… Continue reading UK Tobacco Ad Ban Passed By Parliament
Opus has secured a six-figure deal with More Th>n to encourage safe driving through a promotion on Classic FM.The deal, which will target 4.5 million ABC1s with cars, runs throughout October and November and includes on air and online promotions, as well as a competition giving listeners the chance to win a Mini Cooper.The on… Continue reading More Th>n Promotes Safe Driving Through Classic FM
Carlton and Granada are expected to ask competition regulators to broaden the definition of the advertising market in which they operate, in a bid to secure approval for their proposed £2.6bn merger (see Carlton And Granada Move Closer To £2.6bn Single ITV Company).According to a report in today’s Financial Times, the two ITV partners, who… Continue reading Carlton And Granada To Appeal To Regulators Over Merger
Carlton and Granada are expected to ask competition regulators to broaden the definition of the advertising market in which they operate, in a bid to secure approval for their proposed £2.6bn merger (see Carlton/Granada Move Closer To £2.6bn Single ITV Company). According to a report in today’s Financial Times, the two ITV partners, who will… Continue reading Carlton And Granada To Appeal To Regulators Over Merger
Silvio Berlusconi’s Mediaset group has refuted reports that it has rejoined the auction for KirchMedia but has vowed to keep a watching brief on developments involving the bankrupt media group. It was reported yesterday that Mediaset, which owns three Italian national TV channels, had joined forces with French broadcaster TF1 and US media magnate Haim… Continue reading Berlusconi Denies Swoop For KirchMedia
NTL, Britain’s largest cable TV company, is looking to renegotiate a $500 million debt facility in a move that will delay its emergence from Chapter 11 bankruptcy, says a report in the Financial Times today. Bondholders have already agreed to a $10.6 billion debt-for-equity swap but NTL needs the facility to fund working capital when… Continue reading NTL Seeks To Change Debt Facility
Mediaset, the Italian television group, is understood to have re-entered the auction for Kirch Media, the German media division of the collapsed Kirch empire (see News Corp Out Of The Running For Kirch, Says Report). According to the Financial Times, Mediaset has joined a consortium bid involving leading French broadcaster TF1 and US billionaire investor,… Continue reading Mediaset Rejoins KirchMedia Auction
Channel 4 and Channel 5 are understood to be preparing to approach competition regulators to prevent the creation of a single ITV on the grounds that it will control too much of the TV advertising market. Carlton and Granada announced plans to merge earlier this month ending a period of intense speculation about the future… Continue reading Rival Commercial Broadcasters Challenge ITV Merger
Week-on-week analysis of the media sector saw stocks mixed as investors considered negative guidance from major banks over the speed of the advertising recession and continued geopolitical uncertainty.Reuters was seen down 6.84%, despite heavy losses due to continued concern over weakness in the corporate finance sector. The group has also reportedly denied speculation that Unilever… Continue reading Sharewatch
The Millennium Stadium, Old Trafford and Murrayfield are just a few of the high-profile venues secured by Stadia, a new national advertising contractor set up to target sports fans at stadia across the country.The company, which was set up by former Wwwatt sales and marketing executive Ben Caulfield, specialises in placing ads on seat backs… Continue reading Stadia Targets Sports Fans With Seat-Back Ads
