The customer magazine for IKEA will be called Room when it launches later this month (subscribers see Ikea To Launch Mag). The title will be published by John Brown Contract Publishing.John Brown Contract Publishing: 0171 470 2400
A number of television companies have applied to the ITC for two-year restricted service licences (RSLs) which will allow them to broadcast within British cities. The ITC has received 31 applications for RSLs which they take to be a strong indication of the desire for local community broadcasting.A number of cities, including Leicester, will have… Continue reading Broadcasting In British Cities
More Group this week announced financial results for the first six months of 1997 which show pre-tax profits rising 43% to £8.8 million on the back of turnover up 38% to £66.2m.In the UK and Ireland, Adshel sales grew by 17% while More O’Ferrall sites were up 30%. Advertisers using this medium for the first… Continue reading More Group Profit Rises 43%
London Taxis International will be sponsoring a month long campaign on LBC 1152 AM. The programming strand, along with other events and activities, is aimed at drawing attention to London’s air pollution problems.LBC: 0171 973 1152
The Daily Mirror‘s Website, Mirror Online, has now launched on the Internet. The site can be found at http://www.mirror.co.uk/ and will be featured in a forthcoming Website of the Week review.
Talk Radio sales controller, Tim Bleakley, has appointed two new people to its sales team. Laura Doughty, former sales exec. at The Guardian and Deirdre Lythe, formerly new business development manager at Flextech, join Talk Radio next week.The station has also has also agreed two new sponsorship deals: Tesco will sponsor a twelve week series… Continue reading Talk Radio News
A joint venture between New PHD and Partners BDDH has resulted in the creation of a new media strategy and planning agency called Media Science. Media Science will be housed at BDDH’s offices and will be staffed by two or three senior media strategists who have yet to be chosen. The £9m Mercedes media buying… Continue reading New PHD And BDDH Create Media Science
The Independent has raised its cover price to 45p. The title, which has just had a facelift (subscribers see Changes At The Independent) previously sold for 40p before instigating a price-cut to 20p.Independent: 0171 345 2000
The Daily Telegraph has launched an online version of its free student newspaper Juiced (subscribers see Ewan Replaces Haslum At Telegraph). The Website can be found at http://www.juiced.co.uk/ and will be featured in next week’s Website of the Week.
Outdoor advertising company TDI and A.G. Barr, producers of Tizer, are launching a Tizer outdoor promotional campaign for the first time. The campaign is designed to target kids’ mums in order to promote a two-litre product of the drink. The promotion will use bus T-sides in order to achieve this.TDI: 0171 267 5695
