The most recent ABC figures show that Northcliffe Newspapers’ The West Briton and Essex Chronicle have the top two circulation figures for all paid weekly papers.A spokesperson for the group said: “These excellent ABC results are underpinned by Northcliffe’s commitment to the research and development of its regional titles.”Northcliffe Newspapers: 0171 400 1100
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The MacManus Group, owners of the DMB&B Network has announced the creation of a new international media network, MediaVest Worldwide.It is reported that Media Vest Worldwide will be headed by DMB&B’s global media director, Mike Moore who is named chief executive and president. Moore said: “Existing DMB&B media operations will be rebranded as MediaVest and… Continue reading MacManus Group Creates New Media Network
IPC Magazines’ bi-monthly Eat Soup is to become a monthly from May.While, IPC’s weekly newsprint New Musical Express is to emphasis its photography and access to celebrity circles by adding a glossy style supplement. NME Style Guide comes with next weeks issue of the paper. It will include a selection of celebrity snaps, gossip and… Continue reading Eat Soup More Often
Speaking at the MRG conference, Lynne Robinson, research director of the IPA, criticised the NPA’s attitude towards press research developments. She believes that research into newspaper readership sections needs more co-operation from the NPA. Robinson felt that the NPA were unjustified in failing to include this much researched data within the national readership survey. She… Continue reading Call For Change In Media Research
Graham Hinton, chairman of Bates Dorland, has been elected as the new president of the IPA. He takes over from John Bartle, joint chief executive of Bartle Bogle and Hegarty.In his inaugural speech to the IPA, Hinton said that he was setting out to regain the strategic pound for advertising agencies through training, effectiveness and… Continue reading New President For The IPA
Highlife, British Airways’ customer magazine produced by Premier Magazines, may become a paid-for title. The airline and the publishers are currently considering launching the Highlife as a paid for news-stand title. This idea is still very much its early stages, but if it becomes reality it would represent a radical step for contract publishing.The magazine,… Continue reading Highlife May Land A Cover Price
The ITC has received 52 complaints to date about the coverage of Formula One motor racing on ITV. The complaints all centre around ad breaks during the race broadcast.However, the ITC are unlikely to take any action, because advertising is an excepted feature of independent television broadcasting.ITC: 0171 255 3000
BBC Magazines’ has turned its Match Of The Day magazine from a weekly into a monthly. The new look magazine now has a bigger, glossier format. The first two issues will be bi-monthly. Match Of The Day goes monthly from August.The BBC has set a sales target of 65,000 for the magazine that has a… Continue reading Match Of The Day Goes Monthly
Channel 5 appears for the first time this week as BARB release the first set of data for the channel. Obviously, the calendar week covered only features the first day of Channel 5 broadcasting; the rest of the data is modeled in order to give figures for the whole week. BARB has identified various ‘teething… Continue reading TV Viewing Summary W/E 30/03/97
For the first time ever, satellite channels are taking more than 40% of viewing time in homes equipped to receive multi-channel television.The figures from BARB for the week ending March 30 1997 record a 41.2% share of viewing for satellite channels in multi-channel homes. Sky Sports was the most watched channel in this category attracting… Continue reading Record Breaking Satellite Viewing
