BBC Magazines’ has turned its Match Of The Day magazine from a weekly into a monthly. The new look magazine now has a bigger, glossier format. The first two issues will be bi-monthly. Match Of The Day goes monthly from August.The BBC has set a sales target of 65,000 for the magazine that has a… Continue reading Match Of The Day Goes Monthly
Following the Gaming Board’s decision to grant a licence to Inter Lotto, the company is planning to launch a frequent draw lottery on the Internet next October. Inter Lotto is planning to install playing terminals in pubs, restaurants and high street shops. The screens at point of sale will announce the draw.Microsoft is set to… Continue reading Web Round-Up – W/E 11/04/97
The Radio Authority has published a new version of its Advertising and Sponsorship Code. The Code takes immediate effect. The changes to the Code mean that:News-readers will now be able to ‘voice’ commercials – The Authority decided that the previous ban on this was unduly restrictive. However, particular care must still be taken to ensure… Continue reading New Advertising And Sponsorship Code
CIA Medianetwork has appointed Alan Brydon as deputy managing director, with responsibility for leading and developing its client service and planning capability.Brydon will join CIA in May in May after 15 years with the AMV group, where he was media director of the main agency and latterly managing director of Rocket, the New PHD subsidiary.… Continue reading CIA Appoints Deputy MD
WWAV Rapp Collins has restructured its media department. Diana Rhodes is reported to now be deputy media director, while Joanna Carr is now deputy media director for London.Bruce Webster assistant managing director of AMV’s design division, McBain Noel-Johnson, is joining the Interbrand Group on Monday as a director.In the Press, Simon Mukerjee, group advertising manager… Continue reading Appointments
VNU’s Internet site http://www.vnu.co.uk made history yesterday when it became the first UK site to receive an international ABC audit. ABC measured the site using a globally agreed standard of page impressions, as opposed to page hits.John Barnes, Newmedia publisher at VNU, the finance and business publishers, said: “Hits mean nothing because they measure both… Continue reading VNU First UK Internet Site To Receive ABC Audit
Cadbury is reported to be one of the first sponsors to exploit the ITC’s new Code of Programme Sponsorship *ITC Publishes New Sponsorship Code. The confectioner is adding brand slogans to its Coronation Street sponsorship. Time Out is the first brand sponsorship, airing tonight with the strap-line ‘The better break.’*Subscribers only
ITV has signed a two-year deal with Universal Studios for releases for 1996 and 1997. Films included in the deal are Twister, The Nutty Professor, Dante’s Peak and Liar. The package also includes a back package of films like Back To The Future, Beethoven, Kindergarten Cop and Jaws.This is the first deal between the two… Continue reading ITV Do Universal Deal
BARB announced yesterday its intentions for the improvement of measurements for the 16-24 age group in the Establishment Survey. This follows the recent special analysis by ONS of the 1991 Census which shows (based on data for 15-24 year olds) that the universe figures for the 16-24 age group in the BARB Establishment Survey may… Continue reading BARB Announces Possible Establishment Survey Changes
The Office of Fair Trading has formally agreed to TDI Advertising’s acquisition of Buspak. The deal, which was first proposed in January *TDI Gains Control Of Bus Ads, means that TDI has almost a 100% share of the UK bus advertising market.TDI’s website can be accessed by clicking here.TDI: 0171 482 3000*Subscribers only
