.net magazine has banned X-rated advertisements. The April issue will be the last to carry adult adverts.The decision was taken following a meeting between .net’s editorial and advertising departments, at which concern was raised about the explicit nature of certain sites advertised. Although the Web sites and bulletin boards advertised require age verification before users… Continue reading X-Rated Fail To Hit The .net
A new report, by management consultants Datamonitor, forecasts rapid growth for broadband interactive services in the European consumer markets.The report predicts that eight million European homes will receive broadband interactive services by the year 2000. These services are defined as broadband online services, e.g., high-speed Internet access and digital broadcasting services like video-on-demand, home-shopping and… Continue reading Interactive Demand Increases
Channel 5 kicks off at 6pm on Sunday. This Is 5 is the first show, a host of fresh faces, hoping to become household names, introduce us to the schedule. It is then time for Family Affairs, the channel’s new soap, to make its debut.The Two Little Boys arrive at 7pm, this traces the party… Continue reading This Is 5
The proposed TV debate between the most likely new residents of 10 Downing Street is in doubt after talks between the broadcasters and the parties reached a stale-mate and broke-up.The Scottish National Party has already taken legal action, because the proposals excluded its leader Alex Salmond from the debate. The Liberal Democrats will follow suit… Continue reading TV Debate In Doubt
The Independent Television Commission will tomorrow announce its new rules on sponsorship and, in particular, “masthead programming.”It is expected that masthead programming will be allowed on all commercial channels, apart from ITV, Channel 4 and Channel 5 and that there will also be more flexible rules for the use of straplines and sponsorship of “how… Continue reading ITC To Announce New Sponsorship Code
The Plain English Campaign has turned its attention to Web sites and has announced its first Cyber-Crystal Mark. The NatWest Group is the first to be awarded the mark, to check out the standard go to http://www.natwest.co.uk. The Plain English Campaign has five teams checking 100 sites a day for good and bad use of… Continue reading Web Round-Up – W/E 28/3/97
Budweiser may be forced to pull its sponsorship for the next World Cup as a result of the tough French ban on alcohol advertising.Budweiser, one of many sponsors for the event which normally pulls in record amounts of TV viewers from around the world, is understood to be in negotiations with the French authorities to… Continue reading Budweiser World Cup Sponsorship Deal Under Threat
Network and regional news teams and current affairs teams will be working together in the Election 97 programming on ITV. ITV’s deputy controller of network factual programmes, Marion Bowman, said: “This is the biggest investment ITV has ever made in election coverage and we are exploiting the strengths of our network partnerships to the utmost.”ITV… Continue reading ITV Unveils Its Election Plans
Xfm 104.9, the successful applicant for the last remaining Greater London FM licence, has appointed Saatchi & Saatchi Media Department to handle its media launch this coming September. The proposed media expenditure behind the launch will be in the region of £2m over the first six months of transmission, while the creative strategy is still… Continue reading Xfm Names Agency For Media Launch
Telewest Communications, one of the largest cable operators in the UK, has won the local delivery licence for the Lothian area, the ITC has announced.Telewest was the only bidder for the licence and made a cash bid of £10,000. The new franchise area consists of East Lothian District, Midlothian District and those parts of the… Continue reading Telewest Wins Lothian Licence
