The question of whether ITV will renew its news contract with ITN or offer it to other bidders may soon be resolved.According to a report in the FT ITN has bowed to ITV pressure and has reduced the cost of its news service from £57m per year to £52m in the hope of beating off… Continue reading ITV Close To ITN Deal
The ITC yesterday published “Local Programming On Cable Television”, a research report which investigates for the first time viewer attitudes towards regional programming.The research aimed to discover what viewers understand by local programming, the level of demand and the most effective form of programming. The general recommendations the ITC has made following this research include:… Continue reading ITC Examines Local Programming
The BBC has launched an investigation into claims by The Sunday Times that a company acting on its behalf has been selling advertising spots for broadcast during coverage of Last Night of the Proms.According to the allegations Profile Pursuit, an agency which has previously handled BBC promotions, were offering four to five minutes of airtime… Continue reading BBC Investigates Ad Claims
Northcliffe Newspapers will be launching two new regional magazines, called Style and XS.Style will be a lifestyle glossy magazine for North Staffordshire and South Cheshire aimed at the local AB population and costing £1.50. It will have 56 pages and publish on the first day of every month, with the first copy appearing on 1… Continue reading Northcliffe Launch Regional Magazines
The British Retail Consortium, which represents 90% of the retail industry, has written to the ITC and the Department of National Heritage expressing concern at the retuning task facing Channel 5 before its launch in 1997.The BRC is particularly worried about the limited two-days training which 7,000 unskilled people will be given to retune an… Continue reading Retuning Problems Continue For C5
Yorkshire-Tyne Tees Television was the major casualty last week, when financial results showed a disappointing performance by sales house Laser *YTTV Hits £13.3m Profit. YTTV’s declining ad revenue sent shares sliding from 1237.5p at the start of the week to 1172.5p by Friday. Coinciding with this, Granada shares fell by 15p to 851p on the… Continue reading Sharewatch W/E 6/9/96
National Readership Surveys has today launched its own website in the Media Village. The site, designed by MediaTel, contains background information about the NRS, its methodology, the nature of its data, and subscription details.NRS is also considering the future potential of the site as an additional means of distributing its monthly bulletins to subscribers and… Continue reading NRS Launches Website
Two major magazine launches take place this week, with IPC’s ‘lads’ title Eat Soup *IPC Aims To Take A Bite Out Of Men’s Market launching on Wednesday and Emap Elan’s young women’s title Minx *Minx – Preview Issue Review hitting the news-stands on Thursday. Full reviews will appear on Newsline this week.Financial results this week… Continue reading The Week Ahead
Punch magazine has been relaunched with its first issue since April 1992. Looking a lot like a cross between a women’s glossy magazine and the American magazine New Yorker on the outside and resembling something less interesting on the inside. There are a hundred pages of which 29 1/4 pages are given over to advertising.… Continue reading Punch Relaunch Issue Review
Delegates were invited to wander around the conference room to take part in table debates each lasting a maximum of twenty minutes. Here are a couple of the best.That Number Again … ! presented by Mike Bersin of EMAP Radio Group.This discussion was about how to improve the quality of commercial breaks. Mike went through… Continue reading Radio Convention – Table Talk
