It has emerged that the Sun is to increase its weekday cover price on Monday to 27p, the same price as its Saturday edition. The Mirror is also to put up its cover price on Monday, going from 28p to 30p.United News and Media’s Daily Star put its cover price up to 28p from 25p… Continue reading Tabloid Price Increases
February’s creative radio advertising awards have been won by Duckworth Finn Grubb Waters for its client Duckworth Finn Grubb Waters, and the Network for Capespan Plums.The judges liked Ovaltine Light for the jingle, “when you feel in a state, have a malt and choco-late”. The Capespan Plums ad features a market trader selling plums; when… Continue reading Ovaltine And Capespan Plums Win Radio Ad Awards
The Mirror Group is to raise the cover price of the Daily Mirror to 30p from 28p from Monday, it has announced today. The move is an attempt to counter the increased costs of newsprint. The Sun currently has a cover price of 25p.Pre-tax profits for the group were up to £87.2m from £84.7m (before… Continue reading Mirror To Increase Price To 30p
At a conference this morning IPC Magazines released its research findings covering specialist titles. The surveys covered readership, quality of reading and in-depth reader and attitude data. It was carried out by RSL between July 1995 and January 1996 and consisted of over 18,000 individuals being interviewed regarding 90 specialist magazines in nine sectors: men’s… Continue reading IPC Release Magazine Research
Vauxhall and Opel have awarded The Lowe Group and The Guardian the task of creating a new web site – Eurosoccer.com – to support their official sponsorship of the Euro ’96 football tournament. The investment is the largest to date in a European sports website and is likely to be in excess of £300,000.The site,… Continue reading Vauxhall And Opel To Launch Euro ’96 Net Site
BARB estimates for the first quarter of 1996 show total penetration has passed the 5,000,000 mark (5,007,000).Cable penetration continues to grow at a faster rate than dishes up 2.6% between January and March 1996, compared to a 0.8% increase for dishes over the same period.Year on year figures (March 95 vs March 96) show cable… Continue reading Non Terrestrial Penetration Reaches 5 Million
The recent March edition of Madame Figaro, the bi-monthly fashion magazine of the Observer was the last issue. The troubled Observer has abandoned the joint venture due to the high cost involved after just four issues.France based Madame Figaro has been successful in its worldwide expansion plan, but has found breaking into the competitive UK… Continue reading Observer Closes Madame Figaro
Radio 3 is to start broadcasting for 24 hours a day from May 4 as part of its response to competition from the 24-hour Classic FM. The new service, between 1am and 6am, Radio 3 Through the Night, will include European concerts and music supplied by the European Broadcasting Union.Schools programmes will be removed from… Continue reading Radio 3 Responds To Classic FM
The Radio Authority has made a formal complaint to the government regarding proposals in the Broadcasting Bill now before parliament which would allow a BBC-owned commercial radio station to exist.Although the BBC itself would not be able to run a commercial station the proposed clause would allow a BBC-owned station to broadcast. The Bill does… Continue reading Radio Authority In Broadcasting Bill Complaint
Reed Elsevier has today announced results for 1995; pre-tax profits were up 19% year on year to £732m. Operating profit of £828m was 25% ahead of 1994.Reed’s chairman, Ian Irvine, said that Reed’s divestment programme of their consumer publishing is now complete. (This included the sale of all Reed Regional titles). This sale has provided… Continue reading Reed Profits Up 19% To £732m
