General Cable’s 1995 results released yesterday show a drop in cable television penetration. Although the number of cable TV subscribers increased from 66,361 to 89,659 (up by 35%), the penetration rate fell from 25% to 23%.Other figures show that revenues were up by 58%, average revenue per home live was up by 8% to £153… Continue reading General Cable Shows Drop In Penetration
MTV and Pepsi have joined forces to create a first-of-its-kind international alliance for both companies which covers media and marketing.The three-year agreement names Pepsi as the exclusive sponsor of signature MTV programming, including the ‘MTV Video Music Awards’ broadcast on MTV Europe. There will also be international cross-promotions, marketing tie-ins and large-scale special events.MTV Europe:… Continue reading MTV And Pepsi In Sponsorship Deal
There is press speculation that Nynex and TeleWest, Britain’s two largest cable operators, are set to merge in a deal worth £2 billion. This was provoked by the apparent flurry of meetings between share-holders of both companies in the US. A spokesman for Nynex would not comment on the rumours.…Another press speculation is that Carlton… Continue reading Nynex And Telewest In Merger Rumours
The Department of Trade and Industry has given its consent to Northcliffe Newspapers to acquire Aberdeen Journals, following an enquiry by the Monopolies and Merges Commission.The MMC concluded that the transfer of the papers is not against the public interest. The MMC believe “that it is in Northcliffe’s commercial interests to preserve the independent approach… Continue reading Northcliffe Newspapers Cleared To Acquire Aberdeen Journals
Grampian Television’s regional coverage is the best in Britain according to local viewers in a recent NOP poll.The North Scotland station was a clear winner for programming in local news and interest, religious, political and wildlife programmes. It also took overall top spot, averaged across twelve regional programme categories in eleven mainland ITV regions where… Continue reading Grampian Tops Viewer Poll
Some more ABCs have been released. Most of the titles for July to December show losses, with the soft-porn titles Knave and Fiesta doing particularly badly. Both Heritage and Oxford Today’s figures are reported for a twelve-month period and show increases. Title Jl-Dec 94 Jl-Dec 95 %Ch Actual Change Inspirations For Your Home 82,613 87,641… Continue reading More ABCs Released
Magazine and retail representatives have agreed to develop a set of guidelines in response to Parliamentary criticism about teenage magazines.The guidelines will be drawn up initially by editors, publishers and retailers and will seek to establish benchmarks for both editorial content and retail display of magazines for young people.At a meeting with Home Office Minister… Continue reading Code To Be Developed For Teenage Magazines
TV RevenueCombined ITV/C4 revenue for January, based on agency estimates, came in at £161.98 million, an increase of 6% on last January’s figure, and up 3.9% on December. ITV’s share was 78%, or £126.8 million; C4 took £35.2m, or 22%. This represented a better month for ITV; in December C4’s share of revenue had crept… Continue reading Television Round-Up – January
Practical Photography is relaunching on 12 March (April edition). The new-look title aims to spice up the market with new sections and more news and fashion information, including interviews with top photographers.It is also hoped that the magazine will get away from its current techy image and be much more classy: it will have a… Continue reading Practical Photography To Relaunch
It is rumoured that Virgin Group is in negotiations with CinVen to sell some of its smaller cinemas.A spokesman confirmed that Virgin had been approached regarding selling some of its smaller cinemas inherited from its takeover of MGM, but would not give any further details.Speculation indicates that around 80 of the 120 cinemas would be… Continue reading Virgin May Sell Cinemas
