… Aston Villa have signed a 4-year kit sponsorship deal worth more than £4m with Reebok.… Reebok has signed a deal with the Chinese Track & Field Federation who will wear Reebok footwear and apparel at the IAAF World Indoor Championships in Barcelona. Reebok also sponsor track and field federations from Russia, Spain, Portugal, Belgium,… Continue reading Latest Sponsorship Deals
BBC World Service Radio is to make its most radical scheduling changes since the 1930s, as a reaction to satellite television news channels and in a bid to increase audiences.For the first time, the single English language programming from London will be broken up into five separate streams in different regions of the world to… Continue reading BBC World Service Changes
Mike Tunnicliffe is to become sole managing director of CIA Medianetwork UK, following the retirement of chief executive Ian Rogers. Tunnicliffe was previously joint managing director.Adam Poulter, Leo Burnett’s group media director is leaving to become marketing director of London Transport Advertising.… Morgan Grampian is to become known as Miller Freeman from 1 June, as… Continue reading Appointments
More O’Ferrall’s results, out yesterday, showed pre-tax profits to December up from £7.76m last year to £9.53m. The company reported improvements in Britain and Ireland in 1994, and strong growth in the first quarter of 1995, forecast to continue for the rest of the year.
From May 1, Newspaper Representatives will take over the sales of Beckett Newspapers, the Halifax Courier Group and the Isle of Man Courier from Mediaforce. This means all of Johnston Press titles will then be sold by Newspaper Reps.Newspaper Reps: 0171 831 8864
According to Ray Snoddy writing in the FT today, the government has decided not to carry out a reform of the cross-media ownership regulations. Currently newspaper publishers are prevented from holding more than 20% of commercial TV and radio stations.The Department of National Heritage, due to make an announcement after Easter, is likely to produce… Continue reading Slight Change In Media Ownership Rules Expected
Sky Sports has signed a deal for live coverage of the entire Copa America, the bi-annual South American championship. This extends Sky’s soccer season throughout the summer months.Held between July 5th and July 23rd, the championship features ten South American teams, as well as Mexico and the USA. Sky coverage will include all matches.
VH-1, MTV’s sister channel is to be launched in Germany tomorrow, it has been announced. The channel will be available on the Astra satellite for 12 hours per day, and as a 24-hour service to cable networks throughout Germany from April. Bill Roedy, International President of MTV Networks said, “VH-1 has enjoyed phenomenal success in… Continue reading VH-1 Expansion To Germany
Speaking at the ITV Network Centre’s yearly review yesterday, the chairman of ITV, Leslie Hill started the proceedings by praising the role of the Network Centre. “The demands and expectations laid on the ITV systems are enormous. ITV’s response has been a quality service of range and diversity of more than 4,000 hours of programming… Continue reading ITV Network Centre’s Review Of 1994
IPC Magazines and Zone UK are teaming up to launch the UK’s first lifestyle CD-Rom magazine. Called UnZip, the CD will feature music, games, films, documentaries, sport, animation, and video footage.UnZip will have a price of below £20, and have a total playing time of over 6 hours. The first edition will have a circulation… Continue reading First CD-Rom Magazine To Launch
