The BBC’s Christmas Day schedule is a mix of one-off comedy specials and film premieres – a package worth an estimated £40m.Comedy specials come in the form of the stable ‘Birds of a Feather’ and ‘Only Fools and Horses’; film premieres are ‘Ghost’ and ‘Back to the Future III’. Although repeats, variety classics such as… Continue reading BBC Christmas Schedule
The Daily Telegraph is to axe its Friday supplement, You and Your Family on December 10. The material covered by the section is to be transferred to extra feature pages Monday to Friday, and in the Weekend section on Friday.Phat, the magazine launched in July aimed at teenage boys has closed after three issues. The… Continue reading Press Closures
At the meeting last Friday held by the IPA and PPA, and attended by agency buyers and magazine sales managers, new ways were called for to improve efficiency and better understanding between the two groups.The delegates’ suggestions, which will now be looked at by both IPA and PPA involve the development of best practices guidelines,… Continue reading Agencies And Mags – New Understanding
The BBC’s Christmas Day schedule is a mix of one-off comedy specials and film premieres – a package worth an estimated £40m.Comedy specials come in the form of the stable ‘Birds of a Feather’ and ‘Only Fools and Horses’; film premieres are ‘Ghost’ and ‘Back to the Future III’. Although repeats, variety classics such as… Continue reading BBC Christmas Schedule
According to research carried out by Millward Brown International on behalf of the Weekend Reader Research Group, the Saturday edition of The Daily Telegraph is read on average for longer than any other Saturday quality newspaper – readers spend an average of 82 minutes reading it.Readers spend an average of 76 minutes on The Guardian… Continue reading Saturday Section Research – Qualities
As NRS is now basing the social grade of households on Chief Income Earners (CIE) instead of Head of Households/Chief Wage Earners(HoH/CWE) the social class profile of the survey has shifted up market.The change is to stop the problems of husbands being given preference over wives, even if she is financially responsible.The change was agreed… Continue reading NRS CHANGES SOCIAL GRADE PROFILE
Newspaper Publishing plc, publishers of The Independent and The Independent on Sunday, announced its preliminary results for the year ended 26 September 1993.There were pre-tax losses of £486,000 compared with a £28,000 profit last year. Chairman, Ian Hay Davison, said, “Revenue held up well in a particularly difficult year for the UK broadsheet newspaper industry”,… Continue reading Newspaper Publishing Announces Losses
The chancellor’s decision not to impose VAT on the press at yesterday’s budget has brought large sighs of relief from the industry.The Newspaper Society’s director, Dugal Nisbet Smith, said, “We are delighted…the government has today demonstrated its support for regional and local newspapers and the invaluable service they provide in every community”.The Newspaper Society claimed… Continue reading Relief As No VAT On Press
As NRS is now basing the social grade of households on Chief Income Earners (CIE) instead of Head of Households/Chief Wage Earners(HoH/CWE) the social class profile of the survey has shifted up market.The change is to stop the problems of husbands being given preference over wives, even if she is financially responsible.The change was agreed… Continue reading NRS CHANGES SOCIAL GRADE PROFILE
The next MRG evening will be held on Thursday 9 December at 6pm, at JWT. The title of the evening is “I Can’t Believe Its Clutter”.MRG members will see the results of research from the ITV Network Centre into “clutter”, the non-editorial between programmes, such as programme promotion and sponsorship.Presenting the results will be Susan… Continue reading MRG Evening – And Xmas Party
