The combined ITV/C4 revenue figure came in at £182.22m, a 3.3% increase on the same month last year.The individual revenues for ITV and C4 came in at £150.07m and £32.15m;(this is a 82:18 split). This represents the best performance by both channels this year. Agency estimates for September have been revised following the YTTV saga.In… Continue reading Television Round-Up – October
The combined ITV/C4 revenue figure came in at £182.22m, a 3.3% increase on the same month last year.The individual revenues for ITV and C4 came in at £150.07m and £32.15m;(this is a 82:18 split). This represents the best performance by both channels this year. Agency estimates for September have been revised following the YTTV saga.In… Continue reading Television Round-Up – October
Niall Hegarty and Philip Talbot, the two joint media planning directors at CDP Media are both to move to rival agencies. Philip Talbot is moving to Optimedia as international media director.BMP APPOINTMENTSNiall Hegarty has joined BMP to control the Boots business. Neil Hepburn has been appointed local media manager; Neil Allen has joined as a… Continue reading Appointments
IPC is to carry out research into the effect of the mid-market newspaper review sections.Mike Baker, divisional marketing controller told MediaTel that although final details are not yet agreed, they want to know whether the review sections are seen as a benefit by readers and especially as to whether people pay more attention to newspapers… Continue reading IPC To Study Newspaper Sections
Niall Hegarty and Philip Talbot, the two joint media planning directors at CDP Media are both to move to rival agencies. Philip Talbot is moving to Optimedia as international media director.BMP APPOINTMENTSNiall Hegarty has joined BMP to control the Boots business. Neil Hepburn has been appointed local media manager; Neil Allen has joined as a… Continue reading Appointments
IPC is to carry out research into the effect of the mid-market newspaper review sections.Mike Baker, divisional marketing controller told MediaTel that although final details are not yet agreed, they want to know whether the review sections are seen as a benefit by readers and especially as to whether people pay more attention to newspapers… Continue reading IPC To Study Newspaper Sections
The British Telecommunications board has given the go-ahead for a trial of its video-on-demand television service. Around 2,500 homes in the Colchester area will be chosen for the trial which will get under way next year. If the initial trial is successful then a much larger trial involving 250,000 homes will follow.BT engineers are confident… Continue reading BT Video-On-Demand To Go Ahead
TMD Carat has left the Association of Media Independents, and applied yesterday for membership of the IPA.The IPA’s quarterly meeting of Council next Thursday will decide if the application has been successful.Other Media Independents which belong to the IPA are:ZenithInitiative MediaMedia BusinessPattison Horswell DurdenMedia ShopBooth Lockett MakinBygraves BushellAMI 081 343 7779IPA 071 235 7020
The ITC has ruled that in 1994 Channel 4 may only transmit up to 60% of the minutage “earned” by schools programmes.At present Channel 4 is allowed to transmit all the minutage foregone on weekday mornings because of the schools programming, and use it in the off-peak schedule. The ITC believed this to be unfair… Continue reading Channel 4 Advertising Minutage Review
Following this morning’s announcement by Peter Brooke of the relaxation of ITV ownership rules, Central TV’s share price has risen 92p to 2183p.This follows expectations that Carlton and Granada would launch a bid for Central. Other bid battles are expected to be launched immediately.The nine ‘large’ companies which until now no ITV company could hold… Continue reading Central TV’s Shares Soar
