Gold Greenlees Trott today announces details of profits for the year ended 30 April 1993. The results are as follows; %+ Turnover: £275.4m 17.60% Operating Profit: £5.8m 13.10% Pre-tax Profit £4.3m 19.90% EPS: 15.63p -5.20% Dividends: 8.15p 2.90%
Eight computer titles with combined monthly circulations of over 600,000 are being offered to advertisers by Future Publishing, in the first computer sales package of its kind.The titles included in Future’s offer are Games Master (90,000), Sega Power (102,033), Mega (90,000), SuperPlay (90,000), Total, and The Edge (40,000), Future’s imminent computer launch (Newsline 24/6). The… Continue reading Future Publishing Computer Package
According to trade press reports today Jonathan Bueno, former MD of Dolphin, is preparing a take-over bid for British Transport Advertising (BTA). BTA holds lucrative BR contracts,as well as a 47% share of all UK bus advertising – 21% in London. BTA: 071 636 7721
Having being ousted from his position as joint media director with Bartle Bogle Hegarty, Paul Longhurst has now moved to Still Price Lintas as European media director (Newsline 30/6). Longhurst will be responsible for generating new business across Europe for the agency. Stephanie Belsey has been appointed by Initiative Media as media strategist. She was… Continue reading Agency News
Dark Horse International has added to its comic portfolio, with the launch today of Jurassic Park comic, an official adaptation of the movie, due for release on July 16.Advertising manager for the title, David Jerrom pointed out to MediaTel today that although the comic will initially only have four issues there are future plans to… Continue reading Jurassic Park Comic Is A Dark Horse
The Incorporated Society of British Advertisers (ISBA) are holding a one- day conference today in London, to discuss the topic “Media is too important to be left to media specialists”.Speakers include director of market strategy at the ITV Network Centre, Dick Emery, Stuart Nicholson of Zenith and Chris Dickens from Young & Rubicam, who elaborates… Continue reading ISBA Media Conference
Eight computer titles with combined monthly circulations of over 600,000 are being offered to advertisers by Future Publishing, in the first computer sales package of its kind.The titles included in Future’s offer are Games Master (90,000), Sega Power (102,033), Mega (90,000), SuperPlay (90,000), Total, and The Edge (40,000), Future’s imminent computer launch (Newsline 24/6). The… Continue reading Future Publishing Computer Package
Gold Greenlees Trott today announces details of profits for the year ended 30 April 1993. The results are as follows; %+ Turnover: £275.4m 17.60% Operating Profit: £5.8m 13.10% Pre-tax Profit £4.3m 19.90% EPS: 15.63p -5.20% Dividends: 8.15p 2.90%
Richard Branson outlined his future plans for Virgin 1215 to the national heritage select committee yesterday, claiming that his engineers have found an FM frequency that would increase Virgin’s audience to over 10 million.The network would take 12 months to set up, claims Virgin’s owner, but the initial construction would enable the station to increase… Continue reading Virgin Engineers Find FM Pathway
ITV hopes to play down the self-promotion debate this summer, when it launches a massive promotional campaign on its autumn schedule. By attracting more viewers and in turn more advert- isers, the network aims to prove that promos do work, opposing the common suggestion that viewers constantly zap during ad breaks containing promotional material. The… Continue reading £11m ITV Airtime Devoted To Promos
