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Pickwick UK will sponsor one week of Cuddle on the Couch, a syndicated show on Chiltern Radio.

The Incorporated Society of British Advertisers has issued its Best Practice in Sponsorship Guidelines this week which aims to improve business relations between clients and agencies.The recommendations include general information explaining sponsorship and gives advice on what the client should expect from a sponsorship contract. The book specifically concentrates on broadcast sponsorship as it is… Continue reading ISBA Issues Sponsorship Guidelines

Chris Powell, newly appointed President of the Institute of Practioners in Advertising, made his inaugural speech at the members lunch today, outlining the priorities for the Association under his two-year Presidency.“If we are successful in building belief in the worth of advertising” he says “we can look forward to a period where harmful pressure on… Continue reading Powell Outlines IPA Future Plans

As forecast at the beginning of this week, profits for Thames Television stood at £44.37m for the year ending December 1992 (Newsline 19/4). Turnover: £391.00m (£387.67m) Earnings per share: 52.3p (4.1p) Extraordinary Debit: £93.46m (£25.50m) Thames: 071 387 9494

The Incorporated Society of British Advertisers has issued its Best Practice in Sponsorship Guidelines this week which aims to improve business relations between clients and agencies.The recommendations include general information explaining sponsorship and gives advice on what the client should expect from a sponsorship contract. The book specifically concentrates on broadcast sponsorship as it is… Continue reading ISBA Issues Sponsorship Guidelines

Pickwick UK will sponsor one week of Cuddle on the Couch, a syndicated show on Chiltern Radio.

As forecast at the beginning of this week, profits for Thames Television stood at £44.37m for the year ending December 1992 (Newsline 19/4). Turnover: £391.00m (£387.67m) Earnings per share: 52.3p (4.1p) Extraordinary Debit: £93.46m (£25.50m) Thames: 071 387 9494

A Golden Wonder Pot Snacks commercial has been banned because the flashing lights are believed to have caused epileptic fits.

BT is to sponsor the next series of ITV’s entertainment show, Surprise Surprise, to go on air at 7.00pm on Sunday April 25.The deal will be BT’s first move into network television sponsorship and will include front, end and two sets of break bumpers credits in the hour-long show.Surprise, Surprise averaged an audience of 11… Continue reading BT In Surprise Surprise Deal

BT is to sponsor the next series of ITV’s entertainment show, Surprise Surprise, to go on air at 7.00pm on Sunday April 25.The deal will be BT’s first move into network television sponsorship and will include front, end and two sets of break bumpers credits in the hour-long show.Surprise, Surprise averaged an audience of 11… Continue reading BT In Surprise Surprise Deal