The IPA’s latest Trends in Television report for the second quarter of the year has recorded another strong performance for the overall market, despite a slight dip in television viewing.
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Online video service Hulu is just weeks away from announcing a content deal with ITV, according to reports.
A new forecast predicts that mobile TV will come of age this year, with a worldwide user base of 54 million consumers in 2009.
ITV1’s new X Factor series started on a high of 11.1 million peak viewers on Saturday evening.
ITV.com could make as much as £34 million from advertising this year, according to forecasts by Screen Digest.
BBC One’s New Tricks pulled in the highest ratings during the all-important peak hour last night with more than 7 million viewers.
Channel 4 is to run a week-long 3D series after commissioning UK-made 3D content that can be viewed on standard TV sets.
Pepsi and broadcaster CBS are running a video ad in a copy of US magazine Entertainment Weekly next month.
BBC One’s long-running ancestry series Who Do You Think You Are? ended on a high of more than 6.2 million viewers last night.
BBC Worldwide content is to be made available on UK online video service BlinkBox.
