GMG warns that the proposed tie-up between BBC Worldwide and Channel 4 would have a “damaging effect” on the commercial market.In its response to Lord Carter’s Digital Britain report, the Scott Trust owned company urged ministers to dismiss the idea – “put simply, we believe that the market should be given the opportunity to deliver… Continue reading GMG warns against C4 and BBC Worldwide tie-up
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January 2009 data from comScore shows that the total UK online video viewing audience has grown 10% during the past year to 29.6 million unique viewers age 15 and older. Google Sites once again ranked as the top online video property in the UK, said comScore, with 23.7 million viewers (up 14% versus a year… Continue reading UK online video viewing audience grows 10%
‘Catch-up’ on-demand viewing via digital cable (DCab) is to be incorporated into BARB reporting.This is being achieved with the continued rollout of Unitam meters from AGB Nielsen Media Research, which have been used by BARB since 2006.Only playback content which is an exact match to the original broadcast will be included in the published data,… Continue reading BARB to incorporate on-demand viewing via digital cable
BBC One’s spectacular Comic Relief 2009 pulled in more than 12.7 million peak viewers on Friday evening.The fund-raising extravaganza, presented by Davina McCall and David Tennant, attracted more than 10.3 million average viewers and an impressive 42.7% share between 7pm and 10pm on Friday.The charity special switched to BBC Two for a short break for… Continue reading Comic Relief dominates the weekend ratings
Four of the main five terrestrial channels suffered dips in viewing share in February, with BBC Two managing a slight year on year rise of 0.1 percentage point.All ViewingBBC One’s viewing share has fallen to 21.8% following a year on year fall of 0.6 percentage points, while ITV1’s has dropped to 18.7% after a fall… Continue reading Television Viewing Round-Up – February 2009
Revenue from traditional television spot ads will account for just 25% of TV advertising by 2019, according to new research from Generator Research. The result will be a market worth $13.1 billion in the US, down from $57.8 billion in 2008, the research firm said Andrew Sheehy, head of research at Generator, said: “This could… Continue reading Traditional TV ad revenue predicted to fall 75% within 10 years
BBC One’s Comic Relief special shows attracted the highest ratings last night and helped the channel secure the peak audience from 7.30pm onwards, ahead of its terrestrial rivals.Eastenders started off BBC One’s peak run – with more than 8.6 million average viewers and a 39% audience share between 7.30pm and 8pm.Comic Relief’s one-off documentary, Kilimanjaro… Continue reading Comic Relief wins over viewers
ITV and the BBC have signed a memorandum of understanding that could see the pair co-locating regional news centres and sharing technical facilities.ITV said that it estimates that there is the potential for a saving of £1.5 million in 2011 rising incrementally to around £7 million per annum by 2016.According to ITV, the current cost… Continue reading ITV and BBC could share regional news centres
ITV chief executive Michael Grade has attacked the government’s decision to rule out product placement on UK television.Grade said: “Given the extraordinary economic pressures ITV, and others, face, we can’t let a decision like this simply go through without trying to fight it.“We are considering our next steps and I am consulting my legal team… Continue reading ITV attacks government ban on product placement
Secretary of state for culture, media and sport Andy Burnham has ruled out product placement on UK television.In a statement released today, Burnham said that there is a lack of evidence of economic benefits, coupled with “serious concerns about blurring the boundaries between advertising and editorial”.The statement follows a three month government consultation on the… Continue reading Government rules out product placement on UK television