The Wireless Group (TWG), has announced a year on year rise of over 50% in adjusted operating profits for 2004, showing revenue for the first quarter of 2005 to be up 9.9% on the same period last year. Total turnover for the Group was £39.7 million, up 22% from £32.6 million in 2003, while like… Continue reading TWG Enjoys Rise of Over 50% In Operating Profits For 2004
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Digital television penetration has reached almost 60% of UK households, with Ofcom revealing that in quarter four of last year, 59.4% of homes received digital television, an increase of 3.5% from 55.9% at 30 September 2004. Ofcom’s Digital Television Update for the fourth quarter of 2004 reveals that, by 31 December 2004, the total number… Continue reading Digital Penetration Reaches Almost 60% Of UK Homes
Mobile phones are the gadgets most likely to be traded in, with 63% of respondents claiming they frequently upgrade them, according to results from a study by market research firm, GMI. In a survey of 20,000 consumers in 20 countries, GIM found that the vast majority of people upgraded their phones on a regular basis.… Continue reading Mobile Phones Frequently Traded In
Europe is “cutting its own path” in terms of broadband adoption, with services offered in the UK, France and Italy as competitive as anything offered around the world, according to new research by analysts eMarketer. The Europe Broadband report shows that broadband households in Western Europe increased by nearly 65% over 2004, twice the rate… Continue reading Europe Enjoys Impressive Growth In Broadband Up-Take
High definition television (HDTV) is predicted to hit 15.5 million households worldwide by the end of 2005, with penetration forecast to reach 52 million by 2009, according to market research firm, In-Stat. According to the company’s new report, Got HD? High-Def TV Service Now In Over 10 Million Homes, there are currently 10 million homes… Continue reading Global HDTV Penetration To Reach 52 Million By 2009
February 2005 saw 2.19 billion text messages sent, with person to person texts across the UK GSM network operators showing an increase of 7.2% on the total sent during the same period in 2004, according to the latest figures released by the Mobile Data Association (MDA). The month’s total was boosted by Valentine’s Day, which… Continue reading February Text Messages Reach 2.19 Billion
Tio Pepe will be sponsoring the second series of Hell’s Kitchen on ITV1 and ITV2, with Gonzalez Byass, maker of the top selling Fino putting the sponsorship at the centre of its ongoing campaign to educate consumers that Tio Pepe is a drink to be enjoyed with food.The sponsorship deal, worth a seven figure sum,… Continue reading Tio Pepe Sponsors Second Series Of Hell’s Kitchen
class=”article”>Fragmentation of traditional TV audiences has led to numerous out of home TV networks springing up to fill the void and provide marketers with more opportunities to target consumers. However, Tom Paton, sales and marketing director for newly established in taxi TV system, Cabvision, believes that many of these systems neglect to adequately target consumers,… Continue reading Tuning In To Taxi TV
Emap Performance has announced the appointment of Steve Parkinson, marketing director of Chrysalis Radio and managing director of the group’s London based Heart 106.2 FM, as national brand director.The new role will involve development of all Emap’s national radio brands, including Kiss, Magic, Kerrang!, Q, Smash Hits, The Hits, Heat and Mojo, as well as… Continue reading Emap Raids Chrysalis For National Brand Director
Digital TV will rule the airwaves in the Welsh villages of Ferryside and Llansteffan tonight as the Government takes its first step towards creating a digital-only television service for Britain, switching off the analogue signal to nearly 500 homes.The move will place the two small villages on a par with Berlin as the only areas… Continue reading First Welsh Villages To Drop Analogue TV Tonight
