The Institute for Practitioners in Advertising (IPA) has issued its formal response to the Government’s Communications White Paper. It gives cautious approval to plans for a single Ofcom regulator but is disappointed that regulation of the BBC will not be included in its remit.The group wants close consultation on the development of Ofcom and believes… Continue reading IPA Gives Cautious Approval To Ofcom
Latest forecasts from Optimedia show online adspend reaching £100m during 2000. This represents a 150% year-on-year increase and appears to defy recent claims of a downturn in the sector. During 2001 the market will continue to perform well, with revenue from advertising predicted to reach £210m, a growth rate of 110%. Since first including internet… Continue reading Internet Advertising Revenue Forecasts
Capital Radio is revamping the marketing departments for its London and regional stations. The regional marketing restructure will see the promotion of current managing director for Century 105.4, David Andrews to the newly created role of regional marketing director, as soon as a new managing director is appointed.Commenting on his appointment, Andrews commented: “[This development]… Continue reading Capital Plans Marketing Restructure For London And Regional Stations
The ITC’s chief executive, Patricia Hodgson, has said that regulation should be avoided in favour of competition law as far as possible in communications, except where public interest principles are at stake. Hodgson, who was beaten by Greg Dyke to the post of director-general of the BBC, is tipped as a possibility to head up… Continue reading ITC Chief Calls For Competition Over Regulation In Communications
Latest forecasts from Optimedia show online adspend reaching £100m during 2000. This represents a 150% year-on-year increase and appears to defy recent claims of a downturn in the sector. During 2001 the market will continue to perform well, with revenue from advertising predicted to reach £210m, a growth rate of 110%.Since first including internet advertising… Continue reading Feature: Ad Accountability Will Drive Further Net Growth
Capital Radio is revamping the marketing departments for its London and regional stations. The regional marketing restructure will see the promotion of current managing director for Century 105.4, David Andrews to the newly created role of regional marketing director, as soon as a new managing director is appointed. Commenting on his appointment, Andrews commented: “[This… Continue reading Capital Plans Marketing Restructure For London And Regional Stations
BARB has released viewing figures for digital television in January. In the all households category, a year on year analysis reveals that Other channels (non-terrestrial channels) have increased their average weekly audience share, reflecting the increasing consumer uptake of non-terrestrial TV platforms. The resultant losses among the terrestrial channels were mainly seen at BBC1. Channel… Continue reading Digital Television Round-Up – January 2001
This morning at the Annual General Meeting of the Daily Mail and General Trust plc, all the resolutions set out in the Notice of Meeting sent to shareholders on 17 January, 2001, were duly approved. Sir Ronald Grierson, a non-executive director of the Company since 1995, did not stand for re-election and so has retired… Continue reading Daily Mail & General Trust Pass AGM Resolutions
ITV is launching two new interactive services for digital viewers today. ITV Text+ is an information service filling the gap left by Teletext, which is not available on digital TV, while UEFA Champions League football coverage is to be enhanced with an additional information service.Jolie Powell, ITV’s head of business development, said, “ITV Text+ and… Continue reading ITV Launches Digital Information Services
BARB has released viewing figures for digital television in January. In the all households category, a year on year analysis reveals that Other channels (non-terrestrial channels) have increased their average weekly audience share from 14.7% during January 2000 to 17.6% for January this year, reflecting the increasing consumer uptake of non-terrestrial TV platforms. The resultant… Continue reading Digital Television Round-Up – January 2001
