EasyEverything and WPP have joined forces to create EasyEverything media sales (ee-ms). The joint venture will be responsible for all online, poster and instore advertising in EasyEverything cafes, allowing global brands to access a young net-savvy audience.EasyEverything has 21 internet cafes open 24 hours a day across Europe and the US. The group owns its… Continue reading WPP Forms Sales House With EasyEverything
BlowUP Media UK have installed what they believe is the largest outdoor site in the country on the A40 Westway road which connects Heathrow with central London. The 1100 square metre site is on Westway’s BDM building, head on to traffic leaving the capital for Heathrow and the West.A 225 square metre site has also… Continue reading BlowUP Installs Giant Poster Site On London’s Westway
BSkyB shares were boosted yesterday after an upgrade from Merrill Lynch from “neutral” to “accumulate” and a target price of £11. Shares ended yesterday up 10p at £9.60.United Business Media (UBM) lost some of the momentum gained by positive results on Tuesday (see UBM Shares Surge On Strong Profit) as fears for the outlook on… Continue reading Sharewatch
The Guardian has announced a number of initiatives to boost circulation of its Saturday edition. The Weekend magazine is to be given major investment and two extra supplements will be moved to Saturdays.Under the editorship of Katherine Viner Weekend will become a glossy from 21 April. With an average 60% increase in editorial pages, the… Continue reading The Guardian Boosts Its Saturday Offering
The resumption of like for like advertising growth in the TV market is unlikely before the fourth quarter of the year, Carlton Communications chairman Michael Green told the company’s AGM this morning. Green described the UK television advertising market as ‘currently subdued’ in comparison with last year, with ITV’s revenue in the first for months… Continue reading Carlton Says Subdued TV Ad Market Will Show Upturn In Q4
The Guardian has announced a number of initiatives to boost circulation of its Saturday edition. The Weekend magazine is to be given major investment and two extra supplements will be moved to Saturdays. Under the editorship of Katherine Viner Weekend will become a glossy from 21 April. With an average 60% increase in editorial pages,… Continue reading The Guardian Boosts Its Saturday Offering
Despite an initially positive reaction from the market following its financial results yesterday, stock in United Business Media (UBM) had begun to fall this morning, down by 22½p to 726p by 1:00pm. Strong profits in a fairly cautious statement pushed demand for UBM shares up in the first instance, but a mixed broker and press… Continue reading United Business Media Financial Results: Reaction
Debate over the News At Ten move continues to fill pages of the media trade press almost two years after ITV first vacated the 10pm slot. Now another row over the timing of the news is set to begin. Channel 5 is hoping to change its 6pm bulletin to 5.30pm when it begins screening Home… Continue reading C5 News Move Set To Test Regulatory Powers Again
Since the 1998 launch of the first digital TV service, UK growth has exceeded expectations. Last year saw continued penetration and there are now estimated to be more than 6m digital households in the UK.The successful heavy marketing and free hardware approach was boosted by increased channel choice, including the launch of Channel 4’s E4… Continue reading Feature: Another Year In The Life Of Digital TV
Virgin Radio has been named the highest ranking radio station in the US-based Arbitron Infostream listening figures for internet radio during November 2000, having grown its online listening by 40% since the end of 1999. Arbitron’s figures suggest that Virgin achieved a listener total of 237,000 aggregated tuning hours from the UK and abroad, by… Continue reading Virgin Radio Sees Workplace Listening Boost Online Audience
