WPP has announced the acquisition of Premiere Group, a sports marketing and sponsorship consultancy which specialises in the sale of commercial rights for sports and arts organisations.Premiere consists of two companies, Premiere and Premiere Consulting. Premiere’s clients include Manchester United, Real Madrid, Juventus, the Arrows Formula 1 team and the Subaru World Rally team. The… Continue reading WPP Acquires Premiere Group
Yesterday’s Communications White Paper produced a mixed response from the media industry. The blueprint for the regulation of communications in the digital age was welcomed with caution by most industry bodies, and drew criticism for dodging important issues such as cross-media ownership and the creation of an independent regulator for the BBC.The biggest sweeping change… Continue reading Industry Gives Cautious Welcome To White Paper
IPC has released results for the year which has seen a revival of the past – in the form of the Nova relaunch (see First Issue Review: Nova: The Fashion Magazine Reborn?) and an embracing of the future with the success of digital brand unmissabletv (see IPC To Launch Television Website). Profit before tax for… Continue reading IPC Announces More New Media Investment And NTL Deal For Unmissabletv
The release of yesterday’s Communications White Paper (see White Paper Paves Way For Communications “Revolution”) brought mixed news for the media industry. Paving the way for a single ITV, it is likely to benefit the two largest ITV companies, Granada Media and Carlton Communications, which are expected to merge when the paper becomes law. Consequently,… Continue reading Sharewatch
Pop is dead. Long live pop. Or, if not pop, then certainly indie as we knew it throughout the early nineties. It is perhaps around this time that indie, previously synonymous with the term alternative, began to edge its way into the mainstream. Dance music also boomed with the emergence of new ‘super-clubs’ around the… Continue reading Feature: Pop Goes The Indie Music Mag Market
IPC has released results for the year which has seen a revival of the past – in the form of the Nova relaunch and an embracing of the future with the success of digital brand unmissabletv Profit before tax for the company, which introduced a new, brand-focussed strategy in June, reached £15.1m, compared to a… Continue reading IPC Announces More New Media Investment And NTL Deal For Unmissabletv
Yesterday’s Communications White Paper produced a mixed response from the media industry. The blueprint for the regulation of communications in the digital age was welcomed with caution by most industry bodies, and drew criticism for dodging important issues such as cross-media ownership and the creation of an independent regulator for the BBC. The biggest sweeping… Continue reading Industry Gives Cautious Welcome To White Paper
Almost 16 percent of US online households connected to the Internet via broadband this year, but a new report reveals security risks associated with the use of always-on Internet connections. By 2003, broadband services such as cable modem and DSL connections will penetrate 46 percent of all online households in the US. This forecast is… Continue reading Possible Risks To Security With Broadband Connection
The use of strong language on television, radio, in print and on outdoor advertising remains a matter of concern for most adults, according to new research published by the Advertising Standards Authority (ASA), the BBC, the Broadcasting Standards Commission (BSC) and the Independent Television Commission (ITC). For the most part, perceptions of the severity of… Continue reading Public Still Concerned By Strong Language In Advertising, Says Report
The use of strong language on television, radio, in print and on outdoor advertising remains a matter of concern for most adults, according to new research published by the Advertising Standards Authority (ASA), the BBC, the Broadcasting Standards Commission (BSC) and the Independent Television Commission (ITC). For the most part, perceptions of the severity of… Continue reading Public Still Concerned By Strong Language In Advertising, Says Report
