Advertising group Aegis has announced the acquisition of Pegram Walters Market Research Group. The cash and share deal, worth up to £5m, is a continuation of Aegis plans to expand its range of services into market research.Doug Flynn, CEO of Aegis, said: “The acquisition of Pegram Walters is another step towards our goal of building… Continue reading Aegis Expands Market Research Portfolio
Building on increases in 1999, combined local and national sales increased by 12% in 2000 bringing ad revenue totals for the industry close to $2 bn, almost double the 1994 figure. These impressive figures were achieved despite poor revenue totals for December 2000. The combined local and national totals for December showed a decrease of… Continue reading 2001 US Outlook From RAB
The latest RAJAR figures for local commercial radio showed that weekly reach has decreased by 280,000 or 1% quarter on quarter, now standing at 54% or 26.2m. Local commercial radio’s share of listening has also dropped, by 0.8 percentage points to 37.9%.The following tables show the best and worst performers, in terms of weekly reach… Continue reading December 2000 RAJAR – Local Commercial Stations
Reuters has acquired a 25% stake in rival online news service Citywire as part of its continued reinvention as an internet company (see Reuters To Spend £500m On Net Plans). The group’s planned personal finance portal will carry commentary and analysis from www.citywire.co.uk and the two will collaborate in the development of new products and… Continue reading Reuters Takes Stake In Citywire
The latest RAJAR figures for local commercial radio showed that weekly reach has decreased by 1% quarter on quarter. Local commercial radio’s share of listening has also dropped, by 0.8 percentage points.Of the local commercial stations broadcasting outside London, the largest percentage increase in terms of weekly reach was seen at Preston-based station Magic 999,… Continue reading December 2000 RAJAR – Local Commercial Stations
The Institute of Practitioners in Advertising (IPA) has published its latest Trends in Television report. Its results show overall viewing levels continuing their period of stability (see Terrestrial Channels’ Loss Is Non-Terrestrials’ Gain In Latest IPA Report) during the final quarter of 2000.Taken as a whole, total viewing across 2000 remained relatively constant, at 3.67… Continue reading TV Viewing Levels Stable, Says IPA Report
Telewest shares continued to do well yesterday, thanks to positive fourth quarter results (see Telewest Fourth Quarter Results Delivering On Target, Says Singer). Gaining nearly 6% during the day, they finished up 9p at £1.61.With the latest RAJAR radio audience figures released today, confidence was not good at Capital Radio, which dropped 15p to £10.97½.… Continue reading Sharewatch
This was not a strong quarter for commercial stations. Virgin Radio (AM) slipped once again, by 0.4 percentage points in share and by 15.4% year on year in terms of reach. The station blames the erosion of AM listening and insisted that its future would be secured by being available across all platforms including the… Continue reading RAJAR Latest Shows Radio 2 And Classic FM Carry The Flag For National Stations
A Digital Radio Development Bureau has been formed to accelerate the roll-out of the new medium. The news was announced as radio industry figures met to discuss the challenges of the market at Marketing Week‘s Digital Radio conference yesterday.Although Digital Audio Broadcasting (DAB) technology is now in its sixth year (see BBC Launches Digital Radio… Continue reading Digital Radio Development Bureau Forms, Medium Set To Be Market Leader By 2015
BBC radio continued to improve its overall share of listening, at the expense of commercial stations, according to the latest figures released by RAJAR this morning. All BBC improved its share by a further 0.3% points in the final quarter of 2000, while All Commercial slipped 0.7% points. Amongst commercial stations losses were most acute… Continue reading BBC Continues Its Upward Trend In Latest RAJAR Report
