The chairman of the Broadcasting Standards Commission resigned yesterday after the News Of The World printed a series of revelations about his private life. Lord Holme of Cheltenham handed in his notice to Culture Secretary Chris Smith after the newspaper published details about his extra-marital affairs.The peer said he had decided to “fall on my… Continue reading BSC Chairman Resigns
The amount of people expressing concern about the content of television programmes has grown, according to the latest briefing from the Broadcasting Standards Commission. Half of all respondents said that they had been offended by television output during 1999, a 17% increase on the previous year.Violence continues to be the prime offender, with 39% of… Continue reading 37% Of People “Personally Disgusted” By TV Content, Says Report
WPP today reported a 21% increase in revenues in its quarterly trading update. New billings for the period were worth £830m, compared to £730m for the same period last year, as the company benefited from large assignments from new and existing clients including Ford, Motorola, Nike and KPMG.The company is now the biggest advertising group… Continue reading WPP Reports Revenues Up 21%
The Radio Authority has received three applications for the local digital multiplex licence for the North-East England licence, advertised to run initially for a period of twelve years from commencement of broadcasting. The applicants are the Digital Radio Group, which counts The Wireless Group, GWR, Emap Digital Radio, SMG and the Carphone Warehouse among its… Continue reading Three Applications Received For North East Digital Radio Licence
Digital One, operators of the UK’s national digital radio network, and NTL have switched on a new transmitter, bringing coverage to 76% of the UK population, a potential audience of 42.18m. The Naish Hill transmitter is located in West Wiltshire and allows another 408,000 people to receive the seven digital-only radio and three digital versions… Continue reading Digital One Switches On Latest Transmitter In West Wiltshire
IPC Media and Virgin Radio have joined forces in a raft of cross-media ventures, which will allow advertisers to push brands across the groups’ print, online and radio brands. The first deal will unite the radio station with Loaded magazine after recent research has shown that one third of all Loaded readers also listen to… Continue reading IPC And Virgin Unite In Cross-Media Campaign
The Advertising Association has issued a set of self-regulatory proposals for broadcast media to the Government, ahead of this year’s Communications White Paper. It is suggesting that the content of television and radio advertising should be regulated in a similar way to that of press and outdoor.Regulation of print and outdoor media is the responsibility… Continue reading AA Proposes Overhaul Of Broadcast Ad Rules
Reuters was among the best media performers yesterday, jumping £1.18 to end at £12.38. Also doing well was United News and Media, which announced yesterday that it is considering a name change to United Business Media (see United Proposes Name Change As Future Growth Plans Announced), sparking rumours that its newspaper publishing division may be… Continue reading Sharewatch
Further details from research published by the Radio Advertising Bureau (RAB) in its RadioLab survey (see Radio Ads – Three Fifths As Effective For One Seventh Of TV’s Prices, Says Study) have revealed the factors present in effective radio campaigns.One of the most important factors identified was a high level of branding. The survey warns… Continue reading Branding And Likeability Key To Effective Radio Ads, Says Survey
Broadband internet users are likely to spend more online than those using modem dial-up connections, according to a new report by the Gartner Group. The research predicts that by 2006 a quarter of US households will spend more than $10,000 each via the Net – 75% of them will use broadband access. Broadband connections are… Continue reading Broadband Users Will Spend More Online
