The Institute of Practitioners in Advertising (IPA) has announced the election of ten new companies into membership. At its council meeting yesterday AD78, ARM Media, John Ayling & Associates, Different Advertising Design and Marketing, Blade (GB) Ltd., Concord & Posterlink, Fox Murphy Marketing Communications, Outdoor Connection, Poster Publicity and Zimmer Gellett Constantinou were elected to… Continue reading IPA Elects New Members
BSkyB shares were heavily traded yesterday. Although still recommended as ‘buy’ by some analysts, shares fell with the news of chief executive Tony Ball’s sale of shares (see Sharewatch), ending down 29p at £10.66.News from the US is not good for media shares, as expectations of advertising growth have been lowered following a Dow Jones… Continue reading Sharewatch
This year has seen a huge growth in new billings won by global advertising companies and double-digit growth is expected for 2001, according to a report by ABN Amro. The driver for such strong performance is clients who are moving their accounts to a single global agency with a full range of marketing services.Highlighting the… Continue reading Ad Agencies Expect Double-Digit Growth In 2001
The board of the Scottish Media Group (SMG) has confirmed that it has acquired 4.9 million shares, or a 14.9% stake, in Scottish Radio Holdings (SRH) this morning. SMG’s broker is said to be acquiring further shares in the market, but there is no intention at present of making an offer for SRH in its… Continue reading SMG Acquires 14.9% Stake In Scottish Radio Holdings
Around 16.3% of French adults are now online, compared with 11.6% last year, according to new figures from Médiamétrie. The research also shows that around 35% of users go online on a daily basis, up from 28.1% last year. More than half (54.2%) access the Net from home, with 34.9% using access through work. The… Continue reading 7.6m French Adults Online
Around 30% of UK-based dotcoms were in profit last year, with over 50% expecting to be in profit this year, according to the findings of a new NOP survey. Contrary to the recent adverse publicity surrounding dotcoms, the first wave of NOPÂ’s recently established DotCom Panel paints a picture of entrepreneurs as relatively optimistic about… Continue reading Dotcoms Optimistic About Their Future
News International’s stable of newspapers has begun to tighten its belt as fears over a slowdown in advertising revenue mount. According to reports in the Financial Times, executives at the Times, the Sunday Times, the Sun and the News of the World have set out a budgeting programme which includes a freeze on new hirings.… Continue reading Ad Slowdown Fears Hit Newspaper Publishers
News International’s stable of newspapers has begun to tighten its belt as fears over a slowdown in advertising revenue mount. According to reports in the Financial Times, executives at the Times, the Sunday Times, the Sun and the News of the World have set out a budgeting programme which includes a freeze on new hirings.The… Continue reading Ad Slowdown Fears Hit Newspaper Publishers
The Advertising Standards Authority (ASA) has warned advertisers to show more respect for the older generation, having noted that the over-55’s seldom appear in advertisements, and that when they do, it is usually either to promote the accessories of old age or to provide humour in adverts aimed at a younger audience.In the case of… Continue reading ASA Warns Against Demeaning Depictions Of Old People In Adverts
The BBC has unveiled the schedules which will take its ratings war with ITV into the season of goodwill and the New Year. £42m has been spent on the two week Christmas line-up for BBC1, while the £158m spend on the winter schedule includes £59m spent on drama.Pay-TV may have reduced the pull of terrestrial… Continue reading BBC Reveals Line-Up For Christmas and Winter
