The European Parliament’s EMAC Committee has held its second and last full debate on the follow-up to the Commission´s Green Paper on Commercial Communications in the Internal Market, before it is due to adopt its position on 8 December. Introducing her report to the Committee, Jessica Larive (ELDR, NL), informed MEPs that whilst progress had… Continue reading EU: EP Committee debates Larive Report
The European Commission has announced that it will pursue measures on the financing of public service broadcasting in MS, in apparent contradiction to announcements made late last month by the Commissioner for Competition, Karel van Miert that he was to drop action in this field due to MS opposition. The announcement comes after strong lobbying… Continue reading EU: Funding Transparency for Broadcasters
The Mirror Group has teamed up with Rangers Football Club to create Rangers Television, a venture company that will focus on developing Rangers’ media opportunities outside the existing Scottish European League television arrangements.Rangers Television, which is based at Ibrox, will provide matchday television at Ibrox, organise a beam-back screening of important away fixtures and produce… Continue reading Mirror Group Forms Venture With Rangers
The UK DMA has launched a set of best practice guidelines for data processing in direct marketing. The purpose of the guidelines is to interpret existing legislation and codes of practice, and ensure that standards remain high throughout the UK. The main points addressed by the guidelines include: the responsibilities of the data supplier and… Continue reading UK: DMA launches best practice guidelines
Chancellor Schroder has moved quickly to deny that the German government is considering dropping its legal action against the tobacco advertising directive. In contrast to comments made by the German Minister for Health, publicised by the European Commission, the German Chancellor said publicly: “I have no intention of dropping the complaint”. Any decision on the… Continue reading DE: Chancellor Schroder confirms Court action
The Food Advertising Unit of the UK Advertising Association has published a booklet offering advice about how to guide children through modern day commercial pressures and alerting parents to the rules relating to advertising and children. It also offers advice on how to deal with shopping tantrums, and gives a list of ‘do’s’ and ‘don’ts’.… Continue reading UK: ParentPower2 launched
The EP has adopted a report by German Social Democrat Gerhardt Schmid (EPP, DE), which amends the Community’s multi-annual action plan aimed at promoting safer use of the internet. MEPs have called for the introduction of codes of conduct and for a system of “site-quality labels” to be encouraged to help users identify suppliers that… Continue reading EU: EP action on a safer internet
The EP’s Economic and Monetary Affairs Committee has unanimously adopted the Larive report on the follow-up to the Commission’s Green Paper on Commercial Communications at its meeting in Brussels last week. Only two amendments to the draft report) were adopted, with Mrs Larive proposing a strengthening of the role of the Commercial Communications Expert Group,… Continue reading EU: EP Committee adopts Larive Report
VNU’s new computing title, Computeractive, is seeking to attract new readers with a £150,000 promotion for the 14 January edition. The fortnightly magazine will offer a free 104-page Classic Workshops book with its fourteenth issue which will be presented in a large folder. VNU says that the Workshops section of the title, a step by… Continue reading Computeractive Offers £150,000 Promo
The EP is this week expected to adopt a report on consumer guarantees. The report, by Annemarie Kuhn (D, PES), aims to ensure that wherever consumers shop in the EU they will enjoy the same minimum level of guarantees and will be able to seek redress in their home country. In particular, the report calls… Continue reading EU: Minimum Guarantees for Shoppers
