The proposed TV debate between the most likely new residents of 10 Downing Street is in doubt after talks between the broadcasters and the parties reached a stale-mate and broke-up.The Scottish National Party has already taken legal action, because the proposals excluded its leader Alex Salmond from the debate. The Liberal Democrats will follow suit… Continue reading TV Debate In Doubt
The Independent Television Commission will tomorrow announce its new rules on sponsorship and, in particular, “masthead programming.”It is expected that masthead programming will be allowed on all commercial channels, apart from ITV, Channel 4 and Channel 5 and that there will also be more flexible rules for the use of straplines and sponsorship of “how… Continue reading ITC To Announce New Sponsorship Code
The Plain English Campaign has turned its attention to Web sites and has announced its first Cyber-Crystal Mark. The NatWest Group is the first to be awarded the mark, to check out the standard go to http://www.natwest.co.uk. The Plain English Campaign has five teams checking 100 sites a day for good and bad use of… Continue reading Web Round-Up – W/E 28/3/97
Budweiser may be forced to pull its sponsorship for the next World Cup as a result of the tough French ban on alcohol advertising.Budweiser, one of many sponsors for the event which normally pulls in record amounts of TV viewers from around the world, is understood to be in negotiations with the French authorities to… Continue reading Budweiser World Cup Sponsorship Deal Under Threat
Network and regional news teams and current affairs teams will be working together in the Election 97 programming on ITV. ITV’s deputy controller of network factual programmes, Marion Bowman, said: “This is the biggest investment ITV has ever made in election coverage and we are exploiting the strengths of our network partnerships to the utmost.”ITV… Continue reading ITV Unveils Its Election Plans
Xfm 104.9, the successful applicant for the last remaining Greater London FM licence, has appointed Saatchi & Saatchi Media Department to handle its media launch this coming September. The proposed media expenditure behind the launch will be in the region of £2m over the first six months of transmission, while the creative strategy is still… Continue reading Xfm Names Agency For Media Launch
Telewest Communications, one of the largest cable operators in the UK, has won the local delivery licence for the Lothian area, the ITC has announced.Telewest was the only bidder for the licence and made a cash bid of £10,000. The new franchise area consists of East Lothian District, Midlothian District and those parts of the… Continue reading Telewest Wins Lothian Licence
Although Kavanagh QC outperformed Goodnight Sweetheart with a consolidated TVR of 18 (9.614 million) compared with a TVR of 16 (8.941 million), there were several ITV areas where the BBC1 programme had a higher audience than the more upmarket legal drama.While in the London region both programmes scored an equal TVR of 16, in the… Continue reading Programme Analysis: Kavanagh QC W/E 16/03/97
Following yesterday’s The End Of The Line For Liberty item, Liberty Broadcasting has clarified the situation regarding its 963 Liberty Radio station.It says that unless the Radio Authority assists it in solving the station’s transmission difficulties as well as providing options for improving the distribution of the signal, the station may be forced to close.… Continue reading Liberty Latest
Cable & Wireless Communications plc has announced the formal terms of the Offers to be made for Bell Cablemedia plc and NYNEX CableComms. The terms of the Offers are as follows:Each BCM ordinary share will be equivalent to 0.69389 CWC ordinary shares.Each NYNEX CableComms UK ordinary share will be equivalent to 0.330714 CWC shares.The Offers… Continue reading C&W Formalise Deal
