A spokesman from BSkyB today told MediaTel that no re-negotiations have been discussed regarding the £87.5 million England rugby contract Rugby Challenges BSkyB Deal. According to recent rumours in the press, BSkyB were prepared to tear up the initial contract and replace it with another worth £183.5 million. The intended deal would have been shared… Continue reading BSkyB £183.5m Rugby Contract Is Not Confirmed
CLT UK Radio, owners of Talk Radio and Atlantic 252, may sell Country FM 1035 AM. The company is looking to focus its UK management resources in national commercial radio interests. This could result in a decline in the performance of Country 1035 AM.Offers will be accepted for full or part commitment in Country 1035… Continue reading CLT To Sell Country 1035 AM
A merge between the Express and Telegraph sales houses has been abandoned. A spokesman from Express Newspapers told MediaTel that this was the case but did not wish to comment further.According to rumours earlier this year, a combined sales house was being looked into with a possible launch in September.Express Newspapers: 0171 928 8000
Lego UK will be sponsoring Tots TV for a second year. The Lego Duplo brand sponsored the countries second most popular pre-school programme in 1995. Research showed Millward Brown Investigate Broadcast Sponsorship that sponsorship on the ITV Network increased awareness of the brand.Rowena Allen, brand manager for Lego Duplo said: “Our sponsorship is at cutting… Continue reading Tots TV Keeps Sponsor
The Independent Television Commission will allow Channel 3, 4 and 5 licensees to combine spot advertising allowance between midnight and 6 am, without prior permission. This includes long advertising slots and home shopping formats.The amendment acknowledges advertisements can be up to 42 minutes long and any advertisement exceeding 7 minutes must be identified in published… Continue reading ITC Allows Shopping In The Early Hours
Kelvin MacKenzie’s advertisement for L!ve TV, which features Paul Gascoigne kissing Princess Diana, was the most frequent advertisement that made news stories in the national press. This comes from Propeller Marketing Communications’ latest “Ads That Make News Survey.”The survey comprised of 172 advertising campaigns which generated national press stories over the last year. The Independent… Continue reading L!ve TV Ad Is Most Written About
The Independent Television Commission reviewed questions regarding television advertising sales arrangements at their meeting on July 11. Following requests for guidance, the ITC confirmed the policy issued in February 1995, and said that in applying the 25% market share criterion, the Commission will be guided by current market shares and not by future changes in… Continue reading ITC: TV Advertising Sales Arrangements
According to sources at the FA Premiership, plans to introduce pay-per-view football matches on Sky, have not been made. According to rumours, the scheme was expected to be introduced following statements by Doug Ellis, the Aston Villa chairman.A Premiership spokesman said: “No discussions have taken place with Sky and any other news is just speculation.”Football… Continue reading Premiership Say No To Pay-Per-View
James Boyle, head of Radio Scotland, has been appointed as the new controller of Radio Four. As part of the new BBC Broadcast Division, the post will be taken up in September when Michael Green steps down.John McCormick, BBC Scotland’s controller said: “James Boyle refreshed and refocused Radio Scotland and strengthened it as Scotland’s national… Continue reading Radio 4 Appoints New Controller
Eva, IPC’s weekly woman’s magazine, will have a new design when it reaches the new stands on July 18. The issue, dated 24th July, features new developments in content, a new cover and logo, and a reduction in price from 50p to 45p.Jackie Newcombe, publishing director, said: “Eva is fast approaching its second birthday and… Continue reading Eva Is Revamped
