In other conference news – the MRG have announced two further papers which are to be presented at the conference in Barcelona, during the New Research Solutions session.The additional papers will be entitled Sections ’95 – the research into Weekend Section Reading, sponsored by Express Newspapers, Leo Burnett and the COI; and The Measurement of… Continue reading MRG Conference – New Papers
ISBA and the IPA are to hold their first ever joint conference to focus on improving client/agency relationships. It will take place at the Marriott Hotel Grosvenor Square on 9 November 1995.The key topics of discussion will be the importance of establishing long-term relationships, what kind of remuneration is best for different situations and a… Continue reading Joint ISBA – IPA Conference
Independent Newspapers has announced its acquisition of London Recorder Newspapers, and, in a separate deal, the acquisition of Daily Mail and General Trust’s 34.6% interest in The Commuter Publishing Partnership, for a total sum of £1.4m.The acquisition of London Recorder Newspapers, for an initial sum of £1.5m plus a further estimated £1.5m based on profits,… Continue reading Independent Newspaper Expansion
Associated Newspapers’ chairman, Sir David English, has revealed that the group has considered switching sides to support Tony Blair’s Labour at the next general election.Sir David English, writing in an article in this week’s Spectator, has relayed details of a conversation he had with the group proprietor Viscount Rothermere. Viscount Rothermere said he did not… Continue reading Associated’s Flirtation With Labour
ITV has unveiled a £583 million pound programme schedule for 1996, “designed to meet head on the increasing commercial pressures of the multi channel environment.”Highlights of the new 1996 season will include two major drama adaptations, Moll Flanders, and Emma; new comedy from the youth market, including the return of Saturday Night Live; a revamped… Continue reading ITV Programming Schedule ’96
JVC has signed a sponsorship deal with MTV Europe’s movie show ‘The Big Picture’ from 7 October 1995. JVC will also commit an advertising campaign to promote its JVC Home Cinema Audio Products on the channel.Boris Kaz, Senior Vice president, advertising sales, MTV Network Europe, said “I am delighted JVC have chosen MTV Europe as… Continue reading JVC And MTV – New & Continuing Deals
Jonathan King is set to become the highest paid radio presenter in Britain, in a bid by Talk Radio to boost listeners. He has negotiated a million dollar deal with his bosses at Talk Radio UK, whereby he will be paid the massive sum if he can attract a million new listeners to the station.Nicknamed… Continue reading Jonathan King Challenge To Attract One Million Listeners
The Newspaper Society has announced a radical shake up of its marketing operation as it embarks on a major drive for the regional and local press aimed at attracting an extra £85 million in national advertising over the next three years.Yesterday, Wednesday 4th October, a 53 point action plan was unanimously approved by the Society’s… Continue reading NS Drive For Regional And Local Press
It is rumoured that the management of radio station London News, is planning a buyout from its owners, Reuters. London Radio confirmed that meetings are currently being held, but could not confirm details.
http://www.newscientist.comNew Scientist magazine launches its Planet Science site on the World Wide Web today. The site will be updated weekly alongside the magazine, and will contain a mix of articles lifted from the printed version and material exclusive to the web pages.The site includes lead news stories, news briefs, editorial comment, and book reviews. There… Continue reading Internet Site Of The Week – New Scientist:Planet Science
