United Distillers is to advertise its Bell’s 8-year old blend of whisky for the first time on television this evening. Bell’s is the second spirit to use TV after Virgin Vodka’s one off ad in June.The Bell’s ad, produced by WCRS, will be screened on Granada, all Scottish TV Regions, Channel 4 in Scotland and… Continue reading Bells On The Box
The Media Business Group has today confirmed it is to float 83.3m shares at 3p per share, and has applied for Listing on the London Stock Exchange. The placing will raise around £1.5m for the company.The Media Business Group, the largest privately owned media independent in the UK is now one of the ten largest… Continue reading Media Business Group Flotation
Johnston Press has announced interim results for the 6-months ending 30 June. Pre-tax profits were up 21.8% to £8.124m. Chairman, Fred Johnston hinted that Johnston may be acquiring new titles; “As this company has pursued a policy of acquiring good newspaper titles, the present situation is obviously one in which the Board is taking an… Continue reading Johnston Press Profits Up 21.8%
Piers Morgan, the Editor of the News of the World announced yesterday he is leaving to edit the Daily Mirror. Piers Morgan, at 30, will be the youngest editor of a national daily newspaper.However News International issued a statement saying “Piers Morgan remains Editor of the News of the World under the terms of his… Continue reading News Of World Editor Leaves For Mirror
Flextech has announced today that it is taking a 20% stake in Scottish Television; this will take the form of £28m in cash plus the transfer of Flextech’s 20% holding in HTV to STV. Flextech has also agreed to commission STV to produce programming for the next three years, and has licensed the rights to… Continue reading Flextech Buying 20% Stake In STV/STV Takes On HTV Stake
Talk Radio claims its decision to switch the Gary Newbon soccer show from Sunday to Saturday afternoon between 1500 and 1900 has been a success, with the signing of a sponsor in its first week of broadcast.TEAMtalk, the independent football news and reports telephone service which covers all major teams in England and Scotland is… Continue reading Talk Radio Signs Sponsor
The Advertising Association has today launched a Top Ten league table of areas threatened by legal restrictions. 7 out of the top 10 are under threat from European legislation which, say the AA, shows the continued drift towards Europe as the battleground for advertising freedom. Top Ten Areas At Threat 1 Tobacco 2 Sweets/Snacks/Soft Drinks… Continue reading Advertising Threats – Tobacco In Most Danger
Yorkshire television’s soap opera Emmerdale, which celebrated its 2000th episode on Thursday 17th August at 7pm, beat its Eastenders rival which started half an hour later by 2.5 million viewers. The consolidated share for the whole hour of Emmerdale was 56% compared to just 40% for Eastenders.BBC1 scored more success with its coverage of the… Continue reading Emmerdale 2000th Episode Beats Eastenders
Richard and Judy’s This Morning returns to ITV next Monday, 4th September, with BT as its sponsor. The deal is the biggest single programme sponsorship deal to date.In addition to on-screen sponsorship, BT has extended the link through back-up information which includes support for Adult Education strands on the programme. This Morning currently represents around… Continue reading BT Confirms This Morning Sponsorship
Media Sales and Marketing has been appointed by Metro Networks to handle national advertising sales for their newly launched airborne traffic news service.A total of more than 50 independent radio stations have already signed up with Metro Networks, including the GWR Group, Heart (London), EMAP and East Anglian Radio.The traffic news bulletins are offered to… Continue reading MS&M To Handle National Sales For Metro Networks
