The Radio Advertising Bureau has released a quarterly breakdown of the 1993 commercial radio revenue figure; Jan-Mar £34.6m Apr-Jun £43.1m Jul-Sep £46.0m Oct-Dec £54.8m Total £178.5m These figure are the first to be compiled by the RAB; prior to 1993 the radio revenue figures were released by the AIRC. Any direct comparisons with previous years… Continue reading Radio Revenue Quarterly Figures
WPP Group, whose companies include JWT, Ogilvy & Mather, International Research and Millward Brown, has announced results for the year ending 31 December 1993 Pre-tax profits are up 600% from £7.76m to £54.35m.The company also announced plans for a stock market flotation of its world- wide market research operations, worth an estimated £133m. Up to… Continue reading WPP Announce Results
ITV has released plans for its coverage of the 1994 World Cup. ITV and BBC, who have exclusive rights to coverage, announced in January that they would alternate matches.Details of ITV’s coverage of the first round matches start on 18 June, with the first two Ireland matches covered by ITV, and the third by the… Continue reading ITV Football World Cup Coverage
The Daily Mirror and The Sun are both to sponsor programmes on the ITV network this spring. This follows news that both tabloids were launching game cards joint with the television programmes You Bet and Play Your Cards Right. (Newsline 3/3/94) The estimated value of both promotions together is £6m.MGN TO CONTROL FOR 3 YEARSMirror… Continue reading Sun And Mirror Sponsor Game Shows
Local and regional newspapers no longer have the monopoly on local news and advertising, and they must respond quickly, and diversify into new products, or be left behind, warned Hew Stevenson, president of the Newspaper Society at the start of the newspaper sales conference in Birmingham today.There are a large number of local newspapers, with… Continue reading Regional Newspapers Must Respond Or Be Left Behind
The ITV companies are considering co-operating with cable television groups to acquire the rights to televise big sporting events. Nigel Walmsley, chief executive of Carlton plans to meet leading operators later this month. The talks indicate that the cable industry is being taken more seriously, and follow the acquisition by a cable consortium of the… Continue reading Co-Operation For Sports Coverage
The Periodical Publishers Association has made a submission to the Department of National Heritage regarding its review on cross-media ownership rules.The submission presses for further relaxation of the rules and also points out that the current position is unfair in that TV and radio are allowed spin-off magazines, but the reverse is prevented, calling the… Continue reading PPA Calls For Relaxation Of Rules
The Government has proposed a ban on cigarette advertising within a mile of any school, as a move to strengthen controls, particularly against adverts that reach 11 to 15 year olds.Half the poster sites in the UK are situated within a 400 metre radius of schools, 85% of sites are within a 1000 metre radius… Continue reading Ban On Tobacco Ads Near Schools Proposed
Hoare Wilkins is to merge with TBWA Holmes Knight Ritchie to create a new agency, TBWA, wholly owned by Omnicom. Alasdair Ritchie, managing director of TBWA HKR, will become chief executive and Johnathan Hoare, chief executive of Hoare Wilkins will be managing director.Hoare Wilkins’ media department will move to Eurospace, which took over TBWA’s media… Continue reading TBWA Merges With Hoare Wilkins
BBC Gourmet Good Food has been closed after the title failed to reach its sales target of 40,000. The quarterly magazine was launched in November 1992 and lasted for 5 issues.HOTELS CLOSESThe monthly catering magazine, Hotels, has ceased publication in its current format. It is to become a subscription-only bi-weekly financial newsletter aimed at senior… Continue reading BBC Gourmet Closes
