The Radio Advertising Bureau has published a new guide – the RAB Online Book – to complement a re-designed RAB website.The guide replaces the annual Radio Advertising Handbook as the compendium of information on commercial radio. It also acts as a navigation aid to the more frequently updated RAB website.The RAB website can be found… Continue reading RAB Launches Guide And New Website
Cable and satellite channel Eurosport has signed a sponsorship deal with McDonald’s which will cover the channel’s broadcast of all 64 World Cup games.McDonald’s is believed to have spent in the region of £1 million for the association which will be pan-European. McDonald’s traditionally negotiates deals on a country by country basis.McDonald’s brand will appear… Continue reading McDonald’s To Sponsor Eurosport’s World Cup
In the face of the controversies surrounding the easy availability of pornographic material on the internet, a company is planning to introduce coin-fed, uncensored web browsers in pubs. The result of the cocktail of lads, beer and the internet is guaranteed to be pretty squalid.A company called Purtech uses a system which is licensed from… Continue reading Web Round-Up – W/E 15/05/98
Scottish Radio today announced interim results for the half year to 31 March 1998 which showed a rise of 16% in turnover to £21.3 million while pre-tax profits increased 28% to £5.8m.The company, which owns radio stations including Moray Firth Radio and West FM and newspapers such as the Montrose Review and Kincardineshire Observer ,… Continue reading Profits Up 28% At Scottish Radio
The Times is to publish four supplements covering the World Cup in a further expansion of its ‘Under The Skin Of Sport’ campaign. It is currently looking for a sponsor for the supplements.This extends The Times‘ World Cup coverage which includes sponsorship of Talk Radio match coverage (see Times To Sponsor Talk Radio World Cup… Continue reading The Times To Offer World Cup Supplements
On Sunday 17 May the Observer will be giving away a special edition of Gardens Illustrated to readers in London and the South East, to coincide with this year’s Chelsea Flower Show.To promote the 24-page glossy supplement, the Observer will be offered at half price during a two week promotion in garden shops, nurseries and… Continue reading Observer In Gardens Illustrated Promotion
Cable & Wireless has today announced annual financial results which show a 16% year on year increase in turnover to £7 billion while profits before tax and exceptionals rose 13% to £1.6bn.Richard Brown, Cable & Wireless group chief executive, commented: “In the last twelve months we have reshaped Cable & Wireless. We have invested in… Continue reading Cable & Wireless Sees Strong Growth
The Radio Authority has awarded a number small-scale FM local licences in the Gloucestershire, Nottinghamshire and Derbyshire areas. After considering four proposals for the Independent Local Radio (ILR) licence in Gloucestershire, the following two groups have been chosen: Cheltenham Radio Ltd. (Graham Gilbert, 01242 699 555): local news, information and the best-selling songs, 24 hours… Continue reading Radio Authority Awards Small-Scale FM Licences
IPC has announced the appointment of Nick Ryle as head of TV development to spearhead the publisher’s move into masthead programming, which has recently been allowed onto terrestrial TV (see ITC Extends Masthead Programming To Terrestrial).Ryle joins IPC this month from his own TV and video production company. Colin Reeves-Smith, managing director of IPC’s International… Continue reading IPC Appoints Masthead TV Chief
The European Parliament today voted by 311 to 211 in favour of a Europe-wide ban on tobacco advertising and sponsorship.The ban could become effective within weeks, though the speed of the introduction rests with the UK government, since it currently holds the presidency of the EU. Once it becomes law, all tobacco advertising will be… Continue reading MEPs Vote For Tobacco Ad Ban
