Trade and industry secretary Margaret Beckett yesterday made moves to prevent a potential rebellion over the extent of restrictions to predatory pricing. She claimed that the new Competition Bill will tighten the law against predatory pricing and will introduce European jurisprudence in the form of Clause 60.The Bill promises that any companies which find themselves… Continue reading Beckett Reassures Of Tighter Restrictions To Predatory Pricing
Admissions to the cinema in the UK in the first three months of 1998 are the highest for 26 years according to the Cinema Advertising Association. Between January-March 41.26 million people visited the cinema, a 22.6 per cent increase over the same period the year before.
The Radio Authority has announced that the acquisition of Melody FM by EMAP Plc could not be expected to operate against the public interest.The RA did say, however, that the main concern expressed to it over the EMAP move was the possibility that changes to Melody’s programming content and style would reduce the level of… Continue reading EMAP Acquisition Of Melody Unopposed By RA
The ICC secretariat has circulated a discussion note on the future of its International Council on Marketing Practice (ICMP), and requests comments from ICC national committees by 8 June 1998. Set up 20 years ago, the ICMP has rarely been used, and the aim is to stimulate a discussion about whether and how to make… Continue reading EU: ICC considers marketing control body
Commercial radio audiences in the UK have expanded in the past year. According to the Radio Advertising Bureau, commercial radio’s audience share has grown to 50.1 per cent of the total market.
Saturday saw the launch of the Guardian ‘s new Editor supplement. The 24-page A4 newsprint section offers a round-up of the world’s news from a variety of media, much in the same way as Cover does. Advertisers in the first issue were First Direct, Volvo, Toyota and BBC Radio 4.Guardian: 0171 239 9696
Sponsorship of sporting events in Canada is now in a state of crisis, according to event organisers, as a result of the government restrictions on tobacco sponsorship which took effect on 1 October 1997.
The EP has adopted a Commission proposal to amend a 1979 Directive on the labelling of alcoholic beverages. Speaking during the debate in Brussels the MEP Horst Schnellhardt (D, EPP) welcomed the Commission’s proposal as it seeks to close a long-standing gap on the labelling of alcoholic ingredients. However, in recommending that the EP adopt… Continue reading EU: Alcohol labels
The regulations concerning advertising of medical products in Britain – which are established and administered by the Proprietary Association of Great Britain (PAGB), which represents the country’s pharmaceutical advertisers – are being updated, permitting greater use of medical terminology. For the first time the PAGB will allow 16 as the minimum age at which pharmaceuticals… Continue reading UK: Rules relaxed
The Council have adopted a Common Position on the proposal for a directive on consumer guarantees. The directive aims to ensure that consumers have uniform protection throughout the EU when purchasing goods. The legal guarantee period of two years for consumer goods, will apply both to new and secondhand goods, although in the case of… Continue reading EU: Agreement on consumer guarantees
