MTV Networks Europe is to combine its MTV and VH-1 sales teams in the UK.MTV Europe Press Office: 0171 284 7519
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The world of the Internet offers a seemingly inexhaustible hive of information on all kinds of people’s lives, their hobbies, their clubs; it allows discussions, has chat rooms and, almost certainly, creates electronic love affairs. A young American woman however, has offered her whole private life up for scrutiny – 24 hours a day. Jennifer… Continue reading Web Round-Up W/E 10/10/97
Nestlé’s leading culinary brand Crosse & Blackwell have agreed to sponsor a second series of ITV’s Quisine show. The deal was negotiated by Carlton and Universal McCann on behalf of Crosse & Blackwell. Quisine will start on 21 October and run until 18 December.Other ITV Network programmes currently available for sponsorship are Remote Control Cooking… Continue reading Crosse & Blackwell Sponsor New Series Of Quisine
The RAB held a Radio & Drinks Advertising Seminar yesterday at The Brewers Rooms which was designed to offer marketeers across the entire alcoholic drinks sector a new perspective on advertising.After being welcomed to the seminar, Simon McQuiggan from Whitbread made the first speech explaining what the company is trying to do in its marketing,… Continue reading The Radio & Drinks Advertising Seminar
On behalf of the EP’s Legal Affairs Committee, Mr Roberto Barzanti (Italy, Socialist) will this week present his report on copyright in the information society, stressing the need for an appropriate regulatory framework to be completed as a matter of urgency at an EU level, in order to maintain the traditionally high level of authors’… Continue reading EU: Copyright Moves
The UK Government plans to give the proposed new Food Standards Agency (FSA) powers to rule on nutritional issues and become the main source of public advice about nutrition. A white paper on the FSA is expected by the end of the year, with a draft bill being proposed in March or April 1998. The… Continue reading UK: Food Agency To Have Wide Remit
The Commission is today debating a couple of key infringement cases under Article 169 relating to the German Premiums law, the Zugabeverardung and the equivalent Belgian legislation. These laws restrict the use of premiums including Air Miles and American Express (who brought the complaints). These companies offer their card-holders a bonus in the form of… Continue reading EU: Incentive Promotions Infringements
BSkyB has said that it will not be allowing ITV to show the crucial England v Italy World Cup qualifying match live on Saturday. Instead, ITV will be showing an unedited recording of the game at 10pm. The Football Association had put pressure on Sky Sports to allow live coverage of the game to be… Continue reading No Live England Game For ITV
The French Spirits Federation has reported that, for the first time ever, sales of whisky in France have outstripped those of aniseed-based spirits. The Federation says that this is due to the Loi Evin’s ban on most types of alcoholic beverage advertising, which has given internationally-recognised brands, it says, a major advantage over local brands.
The Director-General of Telecommunications has issued a consultative document on ‘The Provision of Directory Information Services and Products’. Industry groups meeting at the Advertising Association have registered their profound concerns about some of the proposals. One such proposal would extend to commercial activities the UK administrative law concept of ‘reasonable expectations’. It also proposes to… Continue reading UK: OFTEL Consults On Directories
