McCann-Erickson was named as agency of the year at last week’s Media & Marketing Europe awards. This prize goes to the agency which, in the opinion of the judges, “delivered consistently creative solutions” across a wide range of product categories. In the awards as a whole, McCann-Erickson features six times, either with a commendation or… Continue reading McCanns Wins M&M Europe Award
The Swedish Association of Advertising Agencies has announced that it supports the Swedish Government’s ban on advertising to children, and will therefore back the Swedish Consumer Council’s campaign of trying to stop the television channel TV3 broadcasting to Sweden by means of a national boycott. The Association says that it canvassed its members on the… Continue reading SW: Agencies Support Ad Bans
President Bill Clinton has spurned the $368.5 billion deal that was reached earlier this year between tobacco companies and various US states that had sued the industry in order to recover the health-care costs of treating smokers who had allegedly contracted their illnesses through tobacco consumption. Presidential approval was necessary for the deal to be… Continue reading US: Clinton Rejects Deal
WPP has agreed to buy Cockpit Holdings Ltd. and its subsidiary Buchanan for an initial cash outlay of £4m. A further payment of anything up to £11m will be payed, the exact figure depending on the Buchanan’s profits over the next five years. This additional cost consideration will be satisfied 50 per cent in WPP… Continue reading WPP Buy Buchanan And Create Mindshare
Cordiant, which will next week hold an Extraordinary General Meeting to finalise the demerger plans it announced in April (subscribers see Cordiant Announces Demerger), expects that Saatchi & Saatchi will be able to increase its proportion of global business while Bates will concentrate on its strengths in local markets.In an interview in the FT Michael… Continue reading Cordiant Sets Out Demerger Plans
The European Advertising and Media Forecast, published on behalf of the UK Advertising Association, records that adspend in the EU grew by 2.5% in real terms in 1996. Forecasts for 1997 and 1998 are 3% and 2.6% respectively. (Source: European Advertising and Media Forecast, September 1997).
FutureNet, the Website run by Pearson New Entertainment, has its latest audit figure from the Audit Bureau of Circulations officially put at 1,600,986 page impressions for August. FutureNet is one of the few Websites currently audited by this relatively new method (subscribers see Internet Audits Approved). This figure represents a growth rate of 50 per… Continue reading FutureNet Announces Second Audit Figure
The Belgian Flemish Socialist Party has called for the banning of all tobacco advertising in Belgium and the establishment of a ‘tobacco prevention fund’ to be financed through higher tobacco excise duties.
Southern Newspapers today saw pre-tax profits drop 23% to £14.1 million in the year to 28 June after a £3.4 million redundancy and restructuring charge. Despite this, circulation revenue at the regional press publisher grew 2%.Southern Newspapers: 01703 424777
