More Uncategorised articles
BBC Family Life, which will launch on 23 October, is intended to fill what publishing director Gillian Laskier views as a gap in the market. It is aimed to appeal to ABC1 women who have primary school age children who need a magazine which has relevance to their lives. It will centre on family-related topics… Continue reading BBC Magazines Launch BBC Family Life
The Sci-Fi Channel will be bringing its advertising sales business in-house from BSkyB with effect from the beginning of next year. As part of the move, the channel will be bolstering its sales and support staff, headed by Mark Bradford.Since its launch in 1995 BSkyB has been representing a portion of UK ad sales for… Continue reading Sci-Fi Channel Pulls Sales In-House
Dutch international publishing company VNU Business Publications has launched VNU Communications World following a successful trial issue. Former news editor of Network News Jon Bernstein will edit the monthly newspaper which aims to address “the increasing crossover between the telecommunications and IT industries.”VNU Communications World will be distributed to over 23,000 professionals in the telecommunications… Continue reading VNU Launches VNU Communications World
SeaFrance have agreed a 12 month sponsorship deal with Carlton Television, worth around £750,000. From 22 September the ferry company will be sponsoring Carlton’s 24 weekly weather forecasts.Carlton’s Deputy Head of Sponsorship, Andy Thompson, believes that “sponsorship works best when there is a natural connection.” SeaFrance see the deal as an opportunity to raise their… Continue reading SeaFrance To Sponsor Carlton’s Weather Forecasts
Agency estimates put August’s terrestrial television revenue at £143 million. ITV brought in a total of £104.8m while Channel 4 came in at £31.5m. Channel 5’s revenue was estimated to be £6.7m, down from £8m last month. LWT showed the most growth, up 1% point to a share of 11.2% while the other London licence… Continue reading TV Revenue – August
How can a magazine like Cover not be a hit? It does, after all, take only the ‘best’ articles from a variety of sources and then publish them under one cover. The problem with this however is that readers may find it difficult to build a relationship with a title which shows little continuity in… Continue reading First Issue Reviews – Cover
It is reported that Anna O’Sullivan is to publish Emap Elan’s scheduled women’s magazine, Project Miriam. O’Sullivan, currently a group head at the Times, will join the post on October 6.The magazine is planned for release next spring and is described as being aimed at women in their thirties who have may have grown too… Continue reading Emap Elan Appoint Publisher For Project Miriam
IPC’s Loaded magazine will be sponsoring Barnet Football Club for the new season. As well as players’ shirts having the Loaded logo, the magazine will also have access to perimeter advertising sites at Barnet’s ground, while the editorial team will provide copy for Barnet’s matchday programme. Loaded will also devote a regular column to the… Continue reading Loaded Sponsors Barnet FC
New Nation, a magazine for the black community, has been bought by Southnews.Southnews owns 35 papers in London and the South East and is thought to have paid £1m for the title. The company says that it envisages New Nation running as “stable-mates” with their other ethnic titles such as The Caribbean Times and the… Continue reading Southnews Buy New Nation Magazine
