Ziff-Davis UK has announced the October launch of Corporate PC Direct, a corporate magazine which will have a controlled circulation of 44,535 copies. The twice-yearly publication will be mailed to corporate contacts in 14,867 locations.Corporate PC Direct will be 102 pages with a 50/50 editorial/advertising ratio.Ziff-Davis: 0171 325 6900
The Guardian is to launch a new branded recruitment advertising section for secretarial appointments on September 1.Research by the newspaper apparently indicated that the nature of secretarial work in the ’90s was not being reflected in recruitment advertising. ‘Secretarial Guardian’ will be in association with the Secretarial Advertising Forum, which represents 15 of the UK’s… Continue reading Secretarial Section For The Guardian
Future Publishing is to launch a UK edition of sports magazines No Limits World. The new magazine will have 132 pages and will retail for £2.75. Two issues will be published in November and December before the title goes monthly in February 1998.The Editor has been named as Alison Stewart, with advertising manager being Louise… Continue reading No Limits World To Be Published In UK
Sue Forster, currently publisher in the music division of IPC Magazines’ Specialist Group, is joining the Home and General Interest team in SouthBank as publisher of Country Homes and Interiors and Essentials.With Forster joining the SouthBank team, there will be a realignment of publishing responsibilities: Linda Swidenbank becomes publisher of Homes and Ideas and Woman… Continue reading New Appointment At SouthBank
Highbury House Communications is launching three new sports related magazines.Super League – The Magazine goes on sale 16 October priced £2.50 and an initial print run of 50,000. All Blacks – The Tour hits the newsstands on 6 November also with a print run 50,000. Sports Illustrated – Swimwear UK Edition is an annual title… Continue reading 3 New Sports Magazines
Ads for the Ford Puma, Coke, Tango, Guinness, Mercedes Benz, Nike, Virgin, VW and Wallis are revealed as some of the personal favourites of the UK’s top advertising agency creative directors in an exhibition to mark the re-opening of the public areas of the IPA on 4th September.Creative directors from the Top 20 advertising agencies… Continue reading Creative Directors Choose Favourite Ads
XFM will be spending around £1m on an advertising campaign to back its launch on Monday. The indie radio station will be running press, poster and TV ads for two weeks. Airtime sales for Xfm will be handled by Katz Radio Sales.Xfm: 0171 580 7577
…Saatchi & Saatchi has welcomed back three former employees to the company, Andy Davis is a strategic director, Steve Chinn will have responsibility for planning standing across Europe and Vicky Wiggins is to become a senior planner.…M & C Saatchi has confirmed that Tim Duffy has been promoted to managing director of the agency from… Continue reading Appointment News
Classic FM will be launching in South Africa on September 1. The 24 hour service will broadcast across the Gauteng region, mixing Western Classical music with African choral and jazz repertoires.Susann Smith, Classic FM: 0171 344 2718
As rumoured in today’s Independent, David Chance is expected to stay on as a consultant with BSkyB, staving off fears about the strength of the company’s management team. It is thought that BSkyB pulled out all the stops to ensure that Mr Chance didn’t follow Sam Chisholm who recently resigned from the company.… The Cartoon… Continue reading David Chance To Stay At Sky
