Newcastle United’s Wednesday night European football match didn’t have the same appeal with the viewers as an old episode of Inspector Morse, only attracting 6.91 million viewers compared to 9.47 million for the detective show. The match was a preliminary round match to the Champions league which last season attracted audiences of above 9 million… Continue reading TV Viewing Summary – W/E 17/08/97
The Lucozade ad which featured the Fat Slags from Viz was withdrawn and replaced with a different version after hundreds of viewers complained about the use of the word “slags”.180 complaints were initially received before the BACC imposed a post-7.30pm timing restriction. Lucozade then withdrew the ad and created a new version which replaced “Fat… Continue reading “Fat Slags” Ad Withdrawn
TDI has recruited seven new sales staff to cope with the growing bus advertising market. Lynne Blackwood from the Scotsman, Nick Forster from Cellnet, Garry Hobson and Steven Reid, both from Yellow Pages, Jeff Keating from Initial Textile Services, David McCallum from Independent Radio Group and Robert Shepherd from Thomson Newspapers will all be regionally… Continue reading TDI Expands Sales Team
In a speech given to the Edinburgh Television Festival at the weekend by Andrew Fry, managing director of BZW, and reported in The Sunday Times, ITV would be worth around £5 billion if it were to merge into one company, raising an extra £2.5 billion which would help to increase the company’s competitiveness. This compares… Continue reading Single ITV Company Would Be Worth £5 Billion
ABC has announced that Miller Freeman’s DotMusic Web site will be the first music site to be audited by ABC//electronic.ABC//electronic: 01442 870800
Eastern Daily Press will be launching its Weekend Magazine next month. The 48-page section will contain TV-listings as well as articles focusing on local matters of interest. It is set to launch on September 27.Eastern Daily Press: 01603 628311
The Advertising Standards Authority is launching a new advertising campaign to coincide with its 35th anniversary. The adverts will feature the ASA tick logo replaced with a cross highlighting the fact that an advertisement has been withdrawn because it is misleading. The campaign will see the ASA advertising in cinema for the first time in… Continue reading ASA Stamps Out Misleading Adverts
The BBC today denied weekend press reports that it was planning to start running advertisements on the BBC World Service. The Corporation is currently talking with advertising agency Saatchi & Saatchi about devising a way of claiming a proportion of the money made by commercial radio stations that feature World Service programmes and it was… Continue reading BBC Deny World Service Adverts Rumour
Reed Elsevier is rumoured to be thinking of offloading its consumer magazine business IPC as part of a planned withdrawal away from the sector, according to a press report. The company is said to have contacted a leading City merchant banker to assess the feasibility of selling IPC.A spokeswoman for Reed would not make any… Continue reading Reed Planning To Sell IPC
Andrew Ketteringham has been appointed the new Communication Director at the Broadcasting Standards Commission. Andrew takes up his position in 1 September and he will oversee media relations, public affairs and publications policy.
